Arne Nygaard

    • Professor
  • Institutt for markedsføring
  • School of Communication, Leadership and Marketing


Arne Nygaard is a Professor at Kristiania University College, holding a Dr. Oecon degree from the Norwegian School of Economics in 1992. He has also been a Visiting Scholar at several prestigious institutions, including the Wharton School at the University of Pennsylvania, the Smith School of Business at the University of Maryland, and Florida Atlantic University.

With more than 50 papers, eight books, and numerous comments and articles, Nygaard is an accomplished author on a range of economic and business-related topics. His research has been featured in several renowned journals such as the Journal of Marketing, Journal of Marketing Research, Journal of Retailing, Journal of Business Venturing, and Entrepreneurship Theory and Practice. Nygaard's primary research interests include sustainable supply chains, greenwashing, geopolitical risk and strategic uncertainty, economic contracts and incentives, sustainability, and green marketing, technology, and entrepreneurship. He has also served as a reviewer in various A-level international refereed journals and international evaluation committees.

Nygaard has received numerous research awards, including the Outstanding Research Award from the Norwegian Business School in 2000, the Best Paper Award from the American Marketing Association in 2002, the Best Paper Award from the Southern Management Association in 2005, and Johan Arndt's Prize for Outstanding Publication in 2007. He has held various academic leadership positions, including serving as the Dean of the School of Marketing at the Norwegian Business School and the chief coordinator of the Ph.D. Program in marketing. Additionally, he was the director of the Centre for Advanced Research in Retailing at the Norwegian Business School.

Nygaard has also been a Guest Editor for several journals, including the Journal of Retailing, Journal of Business Ethics, Journal of Business Strategy, and the Environment.

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