The Johan Arndt marketing conference

Marketing for innovation

Final Program, including Parallell Sessions

You can now download the full conference programme, including parallel sessions.
Download PDF here

Welcome to Kristiania

When: May 22-23, 2025

Where: Kirkegata 23-25, Oslo

Host: Kristiania University of Applied Sciences

Registration: Sign up here!
Are you registering as a private individual?
Please contact event@kristiania.no.

The conference, named after marketing research pioneer Professor Johan Arndt, brings together academics and business leaders to present and discuss the latest developments in research and educational concepts within marketing and related fields. It serves as a vital platform for faculty members and researchers from universities and colleges across Norway who are engaged in marketing research and education.

Call for Papers

We welcome extended abstracts of all types on any topic of marketing, including marketing education.
Download the Call for Papers (PDF)

Submission guidelines

  • Extended abstract length: max 2000 words, excluding references
  • Files provided in Microsoft Word format
  • Title with authors name, affiliation, and email address on front page
  • Times New Roman, font 12, line spacing 1.0.
  • All figures and tables integrated in the text
  • References following APA standard

We welcome extended abstracts of all types (conceptual, empirical, analytical, bibliometric, etc.) on any topic of marketing, including marketing education. 

We accept abstracts written in English or a Scandinavian language.