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Gøran Svensson

- Professor
Institutt for markedsføring
School of Communication, Leadership and Marketing

Goran.Svensson@kristiania.no

+4722596000

Ekspertområder

Ansatte detaljer

Vitenskapelige publikasjoner
Ferro-Soto, Carlos, Padin, Carmen, Lubbe, Isolde, Svensson, Göran & Høgevold, Nils M. (2025). Determinants and outcomes of satisfaction in B2B sales relationships. The journal of business & industrial marketing. ISSN 0885-8624. 40(13) s 61-76. doi:
10.1108/JBIM-10-2022-0470

Rodriguez, Rocio, Roberts-Lombard, Mornay, Høgevold, Nils M. & Svensson, Göran (2024). Proposing a sales performance motivational framework for B2B sellers in services firms. European Research on Management and Business Economics. ISSN 2444-8834. 30(1) doi:
10.1016/j.iedeen.2023.100235

Ferro-Soto, Carlos, Padín, Carmen, Otero-Neira, Carmen & Svensson, Göran (2024). Modeling Partners’ Behavior in Long-Lasting B2B Supply Chain Relationships. Mathematics. ISSN 2227-7390. 12(3) doi:
10.3390/math12030399

van der Merwe, Michelle Caroline, Mostert, Pierre, Ndoro, Tinashe, Svensson, Göran & Chuchu, Tinashe (2024). The Antecedents and Outcomes of Micro-Enterprise Business Banking Customers’ Relationship Satisfaction. Journal of Business-to-Business Marketing. ISSN 1051-712X. s 27-42. doi:
10.1080/1051712X.2024.2315347

Ferro-Sotto, Carlos, Padin, Carmen, Roberts-Lombard, Mornay, Svensson, Göran & Høgevold, Nils M. (2024). The role of conflict and opportunism on the duality of satisfaction in B2B sales relationships. European Business Review. ISSN 0955-534X. 36(6) s 870-898. doi:
10.1108/EBR-06-2023-0189

Svensson, Göran, Rodriguez, Rocio & Padin, Carmen (2024). A Lesson for Sustainable Health Policy from the Past with Implications for the Future. Sustainability. ISSN 2071-1050. 16(5) doi:
10.3390/su16051778

Høgevold, Nils M., Rodriguez, Rocio, Otero-Neira, Carmen & Svensson, Göran (2024). Framing antecedents of salesperson performance in B2B - model and findings. International Journal of procurement management. ISSN 1753-8432. 19(3) s 413-443. doi:
10.1504/IJPM.2024.137153

Ferro-Soto, Carlos, Padín, Carmen, Svensson, Göran & Høgevold, Nils M. (2024). The sequential logic of quality constructs in sales business relationships: model and findings. International Journal of procurement management. ISSN 1753-8432. 19(4) s 473-498. doi:
10.1504/IJPM.2024.137325

Ferro-Soto, Carlos, Padin, Carmen, Roberts-Lombard, Mornay, Svensson, Göran & Høgevold, Nils M. (2024). Economic and non-economic satisfaction as interlocking constructs in B2B sales relationships. South African Journal of Business Management. ISSN 2078-5585. 55(1) doi:
10.4102/sajbm.v55i1.3956

Rodriguez, Rocio, Høgevold, Nils M., Molina-Castillo, Francisco-Jose & Svensson, Göran (2024). The effect of social disruption on the use of technologies to digitize B2B processes and its impact on corporate performance. The journal of business & industrial marketing. ISSN 0885-8624. 39(8) s 1800-1808. doi:
10.1108/JBIM-05-2023-0245

Ruzo-Sanmartín, Emilio, Abousamra, Alaa Abdelaziz, Otero-Neira, Carmen & Svensson, Göran (2024). The inside-out dynamics of supply chain integration: the interplay of information technology integration with and by suppliers. International Journal of Logistics Management. ISSN 0957-4093. 36(1) s 89-117. doi:
10.1108/IJLM-11-2023-0496

Høgevold, Nils M., Rodriguez, Rocio, Otero-Neira, Carmen & Svensson, Göran (2024). The Role of Digital Communication Technologies Through Customer and Market Knowledge in B2B on Sales Performance and Satisfaction. Journal of Business-to-Business Marketing. ISSN 1051-712X. doi:
10.1080/1051712X.2024.2386533

Rodriguez, Rocio, Svensson, Göran & Molina-Castillo, Francisco-Jose (2024). Dataset that shows organizational complexity as a key enabler for business model innovation using enterprise resource planning. Data in Brief. ISSN 2352-3409. 55 doi:
10.1016/j.dib.2024.110754

Høgevold, Nils M., Rodriguez, Rocio, Otero-Neira, Carmen & Svensson, Göran (2023). Benchmarking meta-analytical conceptualizations of B2B seller skills against empirical evidence in services firms. Benchmarking : An International Journal. ISSN 1463-5771. doi:
10.1108/BIJ-10-2021-0598

Ruzo-Sanmartín, Emilio, Abousamra, Alaa Abdelaziz, Otero-Neira, Carmen & Svensson, Göran (2023). The role of supply chain integration between integrated information technology and financial performance – a disaggregated framework and findings. International Journal of Logistics Management. ISSN 0957-4093. 35(2) s 483-503. doi:
10.1108/IJLM-02-2022-0040

Zietsman, Mariëtte Louise, Mostert, Pierre & Svensson, Göran (2023). Precursors and Outcomes of Perceived Value in B2B Banking Services: A Nomological Framework. Journal of Relationship Marketing. ISSN 1533-2667. s 1-24. doi:
10.1080/15332667.2023.2234812

Høgevold, Nils M., Rodriguez, Rocio, Svensson, Göran & Otero-Neira, Carmen (2023). Salespeople’s sales performance skills in B2B of services firms – a cross-industrial study. European Business Review. ISSN 0955-534X. doi:
10.1108/EBR-03-2023-0089

Rodriguez, Rocio, Roberts-Lombard, Mornay, Høgevold, Nils M. & Svensson, Göran (2023). Business-to-Business sellers’ motivations in sales performance – A six-dimensional framework proposition. South African Journal of Economic and Management Sciences. ISSN 1015-8812. 26(1) doi:
10.4102/sajems.v26i1.4923

Svensson, Göran, Ferro-Soto, Carlos, Padin, Carmen & Otero-Neira, Carmen (2023). Collaborative B2B sales partnerships in supply chains: An integrative framework of social and action alignment. European Research on Management and Business Economics. ISSN 2444-8834. 29(3) doi:
10.1016/j.iedeen.2023.100227

Ruzo-Sanmartín, Emilio, Abousamra, Alaa A., Otero-Neira, Carmen & Svensson, Göran (2023). The Direct and Indirect Effects of Internal Enablers on Internal Integration and Business Performance. Journal of Business Economics and Management. ISSN 1611-1699. 24(4) s 633-652. doi:
10.3846/jbem.2023.20115

Guan, Jyh-Liang, Lee, Tzong-Ru, Mostert, Pierre, Svensson, Göran & Høgevold, Nils M. (2023). A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships. Journal of Contemporary Marketing Science. ISSN 2516-7480. 6(1) s 46-63. doi:
10.1108/JCMARS-02-2022-0003

Ferro-Soto, Carlos, Padin, Carmen, Svensson, Göran & Høgevold, Nils M. (2022). The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships. The journal of business & industrial marketing. ISSN 0885-8624. 38(1) s 235-251. doi:
10.1108/JBIM-02-2021-0076

Carrillo, Irma Magaña, Svensson, Göran & Otero-Neira, Carmen (2022). Balancing reactions and actions between service receivers and service providers to resolve service failures. International Journal of Business Excellence. ISSN 1756-0047. 26(1) s 20-41. doi:
10.1504/IJBEX.2022.121604

Andersson, Svante, Svensson, Göran, Molina-Castillo, Francisco-Jose, Otero-Neira, Carmen, Lindgren, John, Karlsson, Niklas P. E. & Laurell, Hélène (2022). Sustainable development—Direct and indirect effects between economic, social, and environmental dimensions in business practices. Corporate Social Responsibility and Environmental Management. ISSN 1535-3958. 29(5) s 1158-1172. doi:
10.1002/csr.2261

Høgevold, Nils M., Rodriguez, Rocio, Svensson, Göran & Roberts-Lombard, Mornay (2022). Validating the Sequential Logic of Quality Constructs in Seller-customer Business Relationships–Antecedents, Mediator and Outcomes. Journal of Business-to-Business Marketing. ISSN 1051-712X. 29(1) s 43-67. doi:
10.1080/1051712X.2022.2039480

Lee, Tzong-Ru (Jiun-Shen), Lin, Ku-Ho, Chen, Chang-Hsiung, Otero-Neira, Carmen & Svensson, Göran (2022). TBL dominant logic for sustainability in oriental businesses. Marketing Intelligence & Planning. ISSN 0263-4503. 40(7) s 837-853. doi:
10.1108/MIP-03-2022-0093

Andersson, Svante, Svensson, Göran, Otero-Neira, Carmen, Laurell, Hélène, Lindgren, John & Karlsson, Niklas P. E. (2022). Sustainable development considerations in supply chains: Firms' relationships with stakeholders in their business sustainability practices—A triangular comparison. Business Strategy and the Environment (BSE). ISSN 0964-4733. doi:
10.1002/bse.3225

Rodriguez, Rocio, Roberts-Lombard, Mornay, Høgevold, Nils M. & Svensson, Göran (2022). Organisational and environmental indicators of B2B sellers’ sales performance in services firms. European Business Review. ISSN 0955-534X. 34(4) s 578-602. doi:
10.1108/EBR-05-2021-0123

Rodriguez, Rocio, Høgevold, Nils M., Otero-Neira, Carmen & Svensson, Göran (2022). The direct effect of B2B sellers' skills on relative and absolute sales performance: a dual measurement approach. Journal of Organizational Change Management. ISSN 0953-4814. doi:
10.1108/JOCM-03-2022-0083

Ruzo-Sanmartín, Emilio, Abousamra, Alaa Abdelaziz, Otero-Neira, Carmen & Svensson, Göran (2022). The impact of the relationship commitment and customer integration on supply chain performance. The journal of business & industrial marketing. ISSN 0885-8624. doi:
10.1108/JBIM-07-2021-0349

Jyh-Liang, Guan, Lee, Tzong-Ru, Roberts-Lombard, Mornay, Svensson, Göran & Høgevold, Nils M. (2022). Exploring opportunism, conflict, noneconomic satisfaction and economic satisfaction in a B2B context - A buyer and seller perspective. South African Journal of Business Management. ISSN 2078-5585. 53(1) doi:
10.4102/sajbm.v53i1.3346

Lubbe, Isolde & Svensson, Göran (2022). Work Integrated Learning (WIL) model – A win-win process between university, postgraduate business students and industry. The Independent Journal of Teaching and Learning. ISSN 2519-5670. 17(1) s 39-59.
FULLTEKST

Ferro-Soto, Carlos, Padin, Carmen, Mpinganjira, Mercy, Svensson, Göran & Høgevold, Nils M. (2022). The Influence of Economic and Non-Economic Satisfaction on Formalization, Specific Investments, and Dependence in B2B Relationships. Operations and Supply Chain Management. ISSN 1979-3561. 15(3) s 359-372. doi:
10.31387/oscm0500352

Høgevold, Nils M., Svensson, Göran & Mpinganjira, Mercy (2021). A seller perspective on economic and non-economic satisfaction as precursors to formalisation, specific investments and dependence in business relationships. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 51(3) s 281-304. doi:
10.1108/IJPDLM-11-2019-0336

Rodríguez, Rocío, Høgevold, Nils M., Otero-Neira, Carmen & Svensson, Göran (2021). A sequential logic model between sales performance and salesperson satisfaction in B2B markets. The journal of business & industrial marketing. ISSN 0885-8624. 37(1) s 180-194. doi:
10.1108/JBIM-09-2020-0422

Svensson, Göran, Rodriguez, Rocio & Padin, Carmen (2021). Predictability of COVID-19-related morbidity and mortality based on model estimations to establish proactive protocols of countermeasures. Scientific Reports. ISSN 2045-2322. 11 doi:
10.1038/s41598-021-93932-z

Mpinganjira, Mercy, Roberts-Lombard, Mornay & Svensson, Göran (2021). Virtue ethics in buyer-supplier relationships: A South African study. International Journal of Business Governance and Ethics. ISSN 1477-9048. 15(3) s 285-302. doi:
10.1504/IJBGE.2021.116528

Høgevold, Nils M., Svensson, Göran, Mostert, Pierre & Zietsman, Mariëtte (2021). META-RELQUAL in business relationships: A sales perspective. International Journal of Business Excellence. ISSN 1756-0047. 23(4) s 472-497. doi:
10.1504/ijbex.2021.114717

Rodriguez, Rocio & Svensson, Göran (2021). The role of public resource desynchronization on business model sustainability in the private healthcare industry. Sustainability. ISSN 2071-1050. 13(11) doi:
10.3390/su13116132

Høgevold, Nils M., Rodriguez, Rocio, Svensson, Göran & Roberts-Lombard, Mornay (2021). Organisational and environmental indicators of B2B sales performance. Marketing Intelligence & Planning. ISSN 0263-4503. 40(1) s 33-56. doi:
10.1108/MIP-03-2021-0100

Svensson, Göran & Rodriguez, Rocio (2021). A Laissez-Faire strategy marked by blinkers to fulfill established pandemic goals—the case of Sweden. International Journal of Environmental Research and Public Health (IJERPH). ISSN 1661-7827. 18(18) doi:
10.3390/ijerph18189551

FULLTEKST

Lee, Tzong-Ru, Lin, Ku-Ho, Chen, Chang-Hsiung, Otero-Neira, Carmen & Svensson, Göran (2021). A framework of firms' business sustainability endeavours with internal and external stakeholders through time across oriental and occidental business contexts. Asia Pacific Journal of Marketing and Logistics. ISSN 1355-5855. doi:
10.1108/APJML-12-2020-0911

Rodriguez, Rocio, Svensson, Göran & Eriksson, David (2021). Priorities determining future directions of sustainable development in business models of the healthcare industry—findings and framework. Sustainability. ISSN 2071-1050. 13(11) s 1-11. doi:
10.3390/su13116507

Guan, Jyh-Liang, Lee, Tzong-Ru, Otero-Neira, Carmen, Svensson, Göran & Høgevold, Nils M. (2021). Action and Social Alignment Constituents of Collaboration in B2B Relationships: Buyer and Seller Perspectives. Journal of Relationship Marketing. ISSN 1533-2667. doi:
10.1080/15332667.2021.1933876

Rodriguez, Rocio, Otero-Neira, Carmen & Svensson, Göran (2021). Framing Static and Dynamic Time-Periods through the Teleological Lens in the Implementation Process of Enterprise Resource Planning. Journal of Business-to-Business Marketing. ISSN 1051-712X. s 1-27. doi:
10.1080/1051712X.2021.2012081

Høgevold, Nils M., Rodriguez, Rocio, Svensson, Göran & Otero-Neira, Carmen (2021). B to B Sellers’ Skill Level in Sales Performance–Frameworks and Findings. Journal of Business-to-Business Marketing. ISSN 1051-712X. 28(3) s 265-281. doi:
10.1080/1051712X.2021.1974169

Rodriguez, Rocio, Svensson, Göran & Mehl, Erik (2020). Digitalization process of complex B2B sales processes – Enablers and obstacles. Technology in society. ISSN 0160-791X. 62 s 1-12. doi:
10.1016/j.techsoc.2020.101324

Rodríguez, Rocío, Svensson, Göran & Wood, Greg (2020). Determining corporate direction in sustainable development: a multi-dimensional framework in B2B. The journal of business & industrial marketing. ISSN 0885-8624. doi:
10.1108/JBIM-03-2019-0113

Høgevold, Nils, Svensson, Göran & Otero-Neira, Carmen (2020). Trust and commitment as mediators between economic and non-economic satisfaction in business relationships: a sales perspective. The journal of business & industrial marketing. ISSN 0885-8624. doi:
10.1108/JBIM-03-2019-0118

Rodriguez, Rocio, Svensson, Göran & Wood, Greg (2020). Sustainability trends in public hospitals: Efforts and priorities. Evaluation and Program Planning. ISSN 0149-7189. 78 doi:
10.1016/j.evalprogplan.2019.101742

Svensson, Göran & Padin, Carmen (2020). The role of spinoffs and tradeoffs of business-driven sustainable development in the marketplace. The journal of business & industrial marketing. ISSN 0885-8624. doi:
10.1108/JBIM-08-2019-0368

Zietsman, Mariette Louise, Mostert, Pierre & Svensson, Göran (2020). A multidimensional approach to the outcomes of perceived value in business relationships. European Business Review. ISSN 0955-534X. 32(4) s 709-729. doi:
10.1108/EBR-10-2019-0258

Høgevold, Nils, Svensson, Göran & Roberts-Lombard, Mornay (2020). Opportunism and Conflict as Precursors of Non-Economic and Economic Satisfaction Outcomes in Seller–Customer Business Relationships. Journal of Business-to-Business Marketing. ISSN 1051-712X. 27(4) s 375-395. doi:
10.1080/1051712X.2020.1831213

Høgevold, Nils, Svensson, Göran, Mostert, Pierre & Zietsman, Mariette Louise (2020). Continuity, Coordination and Cooperation as Mediators between Economic and Non-Economic Satisfaction - A Sales Perspective. Journal of Business Economics and Management. ISSN 1611-1699. 21(6) s 1752-1773. doi:
10.3846/jbem.2020.13506

Høgevold, Nils, Svensson, Göran & Roberts-Lombard, Mornay (2020). Antecedents and postcedents of satisfaction in seller-business relationships: positive and negative alter egos. European Business Review. ISSN 0955-534X. doi:
10.1108/EBR-04-2020-0108

Zietsman, Mariette Louise, Mostert, Pierre & Svensson, Göran (2020). Economic and Non-economic Satisfaction as Outcomes of Micro-enterprises’ Perceived Value from Banking Relationships. Journal of Business-to-Business Marketing. ISSN 1051-712X. 27(3) s 263-281. doi:
10.1080/1051712X.2020.1787027

Rodriguez, Rocio, Otero-Neira, Carmen & Svensson, Göran (2020). Sustainability endeavors and sustainable development in Spanish public hospitals The case for upstream social marketing. Journal of Social Marketing. ISSN 2042-6763. 10(2) s 215-242. doi:
10.1108/JSOCM-11-2018-0136

Rodriguez, Rocio, Svensson, Göran & Wood, Greg (2020). Assessing corporate planning of future sustainability initiatives in private healthcare organizations. Evaluation and Program Planning. ISSN 0149-7189. 83 doi:
10.1016/j.evalprogplan.2020.101869

Høgevold, Nils M., Svensson, Göran & Mpinganjira, Mercy (2020). Precursors and Outcomes of Satisfaction in Seller-Customer Business Relationships: A Sales Perspective. International Journal of procurement management. ISSN 1753-8432. 13(4) s 531-552. doi:
10.1504/IJPM.2020.108620

Rodriguez, Rocio, Svensson, Göran & Ferro, Carlos (2020). Assessing the future direction of sustainable development in public hospitals: Time-horizon, path and action. Health Policy. ISSN 0168-8510. 125(4) s 526-534. doi:
10.1016/j.healthpol.2020.10.012

Ferro, Carlos, Padin, Carmen, Høgevold, Nils, Svensson, Göran & Sosa Varela, Juan Carlos (2019). Validating and expanding a framework of a triple bottom line dominant logic for business sustainability through time and across contexts. The journal of business & industrial marketing. ISSN 0885-8624. 34(1) s 95-116. doi:
10.1108/JBIM-07-2017-0181

Rodriguez, Rocio & Svensson, Göran (2019). Time orientation in complex B2B service relationships. Marketing Intelligence & Planning. ISSN 0263-4503. 37(4) s 451-464. doi:
10.1108/MIP-08-2018-0330

Rodriguez, Rocio, Svensson, Göran, Høgevold, Nils & Eriksson, David (2019). Factors and determinants of value- and business-driven sustainability initiatives in health care organizations: intrinsic differences and extrinsic similarities. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 19(4) s 806-823. doi:
10.1108/CG-03-2019-0078

Rodriguez, Rocio, Svensson, Göran & Otero-Neira, Carmen (2019). Framing sustainable development through descriptive determinants in private hospitals – Orientation and organization. Evaluation and Program Planning. ISSN 0149-7189. 75 s 78-88. doi:
10.1016/j.evalprogplan.2019.05.006

Roberts-Lombard, Mornay, Mpinganjira, Mercy, Wood, Greg & Svensson, Göran (2019). South African corporate ethics codes: establishment and communication. European Business Review. ISSN 0955-534X. 31(3) s 379-396. doi:
10.1108/EBR-08-2017-0150

Rodriguez, Rocio, Svensson, Göran & Otero-Neira, Carmen (2019). Future direction of sustainable development in private hospitals: general similarities and specific differences. The journal of business & industrial marketing. ISSN 0885-8624. doi:
10.1108/JBIM-12-2018-0399

Mostert, Pierre, Zietsman, Mariette Louise & Svensson, Göran (2019). A validation of META-RELQUAL under South African micro-enterprise banking customers. International Journal of Business Excellence. ISSN 1756-0047. 18(4) s 549-569. doi:
10.1504/IJBEX.2019.101535

Roberts-Lombard, Mornay, Mpinganjira, Mercy & Svensson, Göran (2019). The antecedents and postcedents of satisfaction in business-to-business relationships in South Africa. South African Journal of Business Management. ISSN 2078-5585. 50(1) doi:
10.4102/sajbm.v50i1.212

Carrillo, Irma Magana, Svensson, Göran & Neira, Maria del Carmen Otero (2019). The impact of perceived justice on satisfaction and behavioral intentions in service encounters ? a comparison and validation study. International Journal of Quality and Service Sciences. ISSN 1756-669X. 11(3) s 378-394. doi:
10.1108/IJQSS-12-2017-0115

Rodriguez, Rocio, Molina-Castillo, Francisco Jose & Svensson, Göran (2019). The mediating role of organizational complexity between enterprise resource planning and business model innovation. Industrial Marketing Management. ISSN 0019-8501. 84 s 328-341. doi:
10.1016/j.indmarman.2019.09.007

Wood, Greg, Whyatt, Georgina, Callaghan, Michael & Svensson, Göran (2019). Codes of ethics content: UK and Australian corporations. European Business Review. ISSN 0955-534X. 31(5) s 669-687. doi:
10.1108/EBR-04-2018-0081

Høgevold, Nils, Svensson, Göran & Otero-Neira, Carmen (2019). Validating action and social alignment constituents of collaboration in business relationships: A sales perspective. Marketing Intelligence & Planning. ISSN 0263-4503. doi:
10.1108/MIP-12-2018-0577

Rodriguez, Rocio, Molina-Castillo, Francisco Jose & Svensson, Göran (2019). Enterprise resource planning and business model innovation: process, evolution and outcome. European Journal of Innovation Management. ISSN 1460-1060. doi:
10.1108/EJIM-04-2019-0092

Svensson, Göran & Padin, Carmen (2019). Sustainable Development Requires Economic, Social and Environmental Sustainability: A Business Perspective. International Journal of Agriculture Innovation, Technology and Globalisation. ISSN 2516-1962. 1(2) s 198-206.
Sosa Varela, Juan Carlos, Svensson, Göran & Mpinganjira, Mercy (2019). Validating Trust and Commitment as Mediators between Economic and Non-Economic Satisfaction in Buyer-Supplier Relationships. International Journal of procurement management. ISSN 1753-8432. 12(4) s 391-409. doi:
10.1504/IJPM.2019.101227

Slåtten, Terje, Lien, Gudbrand & Svensson, Göran (2018). The value of cultivating norms for market orientation in professional service firms. International Journal of Quality and Service Sciences. ISSN 1756-669X. 10(3) s 316-330. doi:
10.1108/IJQSS-09-2017-0086

Karlsson, Niklas PE, Laurell, Helene, Lindgren, John, Pehrsson, Tobias, Andersson, Svante & Svensson, Göran (2018). A cross-country comparison and validation of firms? stakeholder considerations in sustainable business practices. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 18(3) s 408-424. doi:
10.1108/CG-07-2017-0131

Svensson, Göran (2018). A toolkit to examine multi-item measures ? avoiding pitfalls and flaws. European Business Review. ISSN 0955-534X. 30(1) s 82-92. doi:
10.1108/EBR-09-2017-0166

Payan, Janice M., Padin, Carmen, Ferro, Carlos & Svensson, Göran (2018). Action and social alignment components of collaboration in SME business relationships. Journal of Small Business and Entrepreneurship. ISSN 0827-6331. s 1-20. doi:
10.1080/08276331.2018.1459014

Rodriguez, Rocio, Svensson, Göran & Roman, Sergio (2018). Comparing the life-cycles of service sales between buyers and sellers in business relationships through a teleological lens. International Journal of Business Excellence. ISSN 1756-0047. 15(1) s 95-113. doi:
10.1504/IJBEX.2018.091282

Svensson, Göran, Ferro, Carlos, Høgevold, Nils, Padin, Carmen & Sosa Varela, Juan Carlos (2018). Developing a theory of focal company business sustainability efforts in connection with supply chain stakeholders. Supply chain management. ISSN 1359-8546. 23(1) s 16-32. doi:
10.1108/SCM-12-2015-0461

Svensson, Göran, Ferro, Carlos, Høgevold, Nils, Padin, Carmen, Carlos Sosa Varela, Juan & Sarstedt, Marko (2018). Framing the triple bottom line approach: Direct and mediation effects between economic, social and environmental elements. Journal of Cleaner Production. ISSN 0959-6526. 197 s 972-991. doi:
10.1016/j.jclepro.2018.06.226

Eriksson, David & Svensson, Göran (2018). Managers' psychological challenges in implementing corporate responsibility in supply chains. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 18(3) s 564-578. doi:
10.1108/CG-03-2017-0045

Singh, Jang B, Wood, Greg, Callaghan, Michael, Svensson, Göran & Andersson, Svante (2018). Operationalizing business ethics in organizations: The views of executives in Australia, Canada and Sweden. European Business Review. ISSN 0955-534X. 30(4) s 494-510. doi:
10.1108/EBR-05-2017-0101

Rodriguez, Rocio, Svensson, Göran & Eriksson, David (2018). Organizational logic to prioritize between the elements of triple bottom line. Benchmarking : An International Journal. ISSN 1463-5771. 25(6) s 1626-1640. doi:
10.1108/BIJ-02-2017-0027

Rodriguez, Rocio, Svensson, Göran & Eriksson, David (2018). Organizational positioning and planning of sustainability initiatives: Logic and differentiators. International Journal of Public Sector Management. ISSN 0951-3558. 31(7) s 755-774. doi:
10.1108/IJPSM-05-2017-0142

Rodriguez, Rocio, Svensson, Göran & Eriksson, David (2018). Comparing and contrasting the evolution through time of organizational sustainability initiatives. International Journal of Quality and Service Sciences. ISSN 1756-669X. 10(3) s 296-315. doi:
10.1108/IJQSS-09-2017-0077

Zietsman, Mariette Louise, Mostert, Pierre & Svensson, Göran (2018). Perceived price and service quality as mediators between price fairness and perceived value in business banking relationships: A micro-enterprise perspective. International Journal of Bank Marketing. ISSN 0265-2323. doi:
10.1108/IJBM-07-2017-0144

Laurell, Helene, Karlsson, Niklas PE, Lindgren, John, Andersson, Svante & Svensson, Göran (2018). Re-testing and validating a triple bottom line dominant logic for business sustainability. Management of Environmental Quality (MEQ). ISSN 1477-7835. doi:
10.1108/MEQ-02-2018-0024

Eriksson, David, Hilletofth, Per, Svensson, Göran & Bengtsson, Lars (2018). Exploring opportunities for moral disengagement in codes of conduct from the textile industry. World Review of Intermodal Transportation Research (WRITR). ISSN 1749-4729. 7(4) s 371-389. doi:
10.1504/WRITR.2018.095280

Meyerowitz, Danielle, Lew, Charlene & Svensson, Göran (2018). Scenario-planning in strategic decision-making: requirements, benefits and inhibitors. Foresight. ISSN 1463-6689. 20(6) s 602-621. doi:
10.1108/FS-04-2018-0036

Mpinganjira, Mercy, Roberts-Lombard, Mornay, Svensson, Göran & Wood, Greg (2018). Measurement Properties of the Construct of Code of Ethics Content: The South African Experience. South African Journal of Business Management. ISSN 2078-5585. 49(1) doi:
10.4102/sajbm.v49i1.197

Rodriguez, Rocio, Svensson, Göran, Roman, Sergio & Wood, Greg (2018). Teleological Sales and Purchase Approaches in Complex Business Relationships – Customers’ Expectations before and Perceptions after Purchase. The journal of business & industrial marketing. ISSN 0885-8624. 33(4) s 523-538. doi:
10.1108/JBIM-11-2016-0262

Svensson, Göran & Fabeiro, Carmen Padin (2018). Time-Orientation in Sustainable Development of Agriculture versus the UN Sustainable Development Goals. I Lee, Tzong-Ru (red.) Case Studies: Insights on Agriculture Innovation 2017. Vital Wellspring Education Pte. Ltd. ISBN 978-981-11-9115-2. s 48-62.
Høgevold, Nils, Svensson, Göran, Rodriguez, Rocio & Eriksson, David (2018). Relative importance and priority of TBL elements on the corporate performance. Management of Environmental Quality (MEQ). ISSN 1477-7835. 30(3) s 609-623. doi:
10.1108/MEQ-04-2018-0069

lew, charlene, Meyerowitz, Danielle & Svensson, Göran (2018). Formal and informal scenario-planning in strategic decision-making: an assessment of corporate reasoning. The journal of business & industrial marketing. ISSN 0885-8624. doi:
10.1108/JBIM-03-2018-0096

Svensson, Göran & Padin, Carmen (2017). Balancing learning and adaptive curves in service encounters to manage critical incidents. Scandinavian Journal of Hospitality and Tourism. ISSN 1502-2250. 17(2) s 160-176. doi:
10.1080/15022250.2015.1132178

Slåtten, Terje, Svensson, Göran, Connolley, Steven Patrick, Bexrud, Cathrine & Lægreid, Tone (2017). The sponsorship motive matrix (SMM): A framework for categorising firms' motives for sponsoring sports events. European Journal of Tourism Research. ISSN 1994-7658. 15 s 143-166.
Eriksson, David & Svensson, Göran (2017). Transfer of responsibility between supply chains. World Review of Intermodal Transportation Research (WRITR). ISSN 1749-4729. 6(2) s 130-140. doi:
10.1504/WRITR.2017.082730

Padin, Carmen, Ferro, Carlos & Svensson, Göran (2017). Validity and Reliability of Satisfaction as a Mediator between Quality Constructs in Manufacturer?Supplier Relationships Through Time and Across Contexts. Journal of Business-to-Business Marketing. ISSN 1051-712X. 24(1) s 1-17. doi:
10.1080/1051712X.2016.1275799

Ferro, Carlos, Padin, Carmen, Svensson, Göran, Sosa, Juan Carlos, Wagner, Beverly & Høgevold, Nils (2017). Validating a framework of stakeholders in connection to business sustainability efforts in supply chains. The journal of business & industrial marketing. ISSN 0885-8624. 32(1) s 124-137. doi:
10.1108/JBIM-12-2015-0253

Høgevold, Nils, Svensson, Göran & Wagner, Beverly (2017). An Interactive Model of Driving Forces between TBL Elements – Empirical Findings. International Journal of Business Excellence. ISSN 1756-0047. 13(3) s 394-414. doi:
10.1504/IJBEX.2017.087233

Padin, Carmen, Ferro, Carlos, Svensson, Göran, Høgevold, Nils, Sosa Varela, Juan Carlos & Wagner, Beverly (2017). Validating the Influence of Stakeholders and Sources when Implementing Business Sustainability Practices. International Journal of procurement management. ISSN 1753-8432. 10(2) s 248-265. doi:
10.1504/IJPM.2017.082793

Roberts-Lombard, Mornay, Mpinganjira, Mercy & Svensson, Göran (2017). Antecedents and outcomes of satisfaction in buyer-supplier relationships in South Africa: A replication study. South African Journal of Economic and Management Sciences. ISSN 1015-8812. 20(1) doi:
10.4102/sajems.v20i1.1497

Petzer, Daniel J., De Meyer-Heydenrych, Christine F & Svensson, Göran (2017). Perceived justice, service satisfaction and behavior intentions following service recovery efforts in a South African retail banking context. International Journal of Bank Marketing. ISSN 0265-2323. 35(2) s 241-253. doi:
10.1108/IJBM-04-2016-0047

Padin, Carmen & Svensson, Göran (2017). Understanding negative emotions in services through teleological actions. International Journal of Quality and Service Sciences. ISSN 1756-669X. 9(1) s 67-84. doi:
10.1108/IJQSS-03-2016-0018

Mpinganjira, Mercy, Roberts-Lombard, Mornay & Svensson, Göran (2017). Validating the relationship between trust, commitment, economic and non-economic satisfaction in South African buyer-supplier relationships. The journal of business & industrial marketing. ISSN 0885-8624. 32(3) s 421-431. doi:
10.1108/JBIM-04-2015-0073

Rodriguez, Rocio, Svensson, Göran & Perez, Maria del Mar (2017). Business Models in the Collaborative Economy: Synthesis and Suggestions. ESIC Market. ISSN 0212-1867. 48(2) s 235-278. doi:
10.7200/esicm.157.0482.1ie

FULLTEKST

Nienaber, Hester & Svensson, Göran (2017). Organisational Performance Loop through Teleological Action - Leadership, Management and Other Staff. International Journal of Corporate Strategy and Social Responsibility. ISSN 2054-8079. 1(3) s 266-288. doi:
10.1504/IJCSSR.2017.087794

Svensson, Göran & Høgevold, Nils (2017). A Benchmarking Toolkit for Corporate Sustainable Development in Supply Chains. Communications of the IIMA. ISSN 1543-5970. 15(2)
FULLTEKST

Padin, Carmen, Svensson, Göran & Wood, Greg (2016). A model of pilgrimage tourism: process, interface, people and sequence. European Business Review. ISSN 0955-534X. 28(1) s 77-95. doi:
10.1108/EBR-01-2015-0003

Eriksson, David & Svensson, Göran (2016). A balance model of theoretical sustainability – framework and propositions. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 16(1) s 21-34. doi:
10.1108/CG-01-2015-0006

Svensson, Göran, Padin, Carmen & Eriksson, David (2016). Glocal business sustainability - performance beyond zero! International Journal of procurement management. ISSN 1753-8432. 9(1) s 15-26. doi:
10.1504/IJPM.2016.073385

Høgevold, Nils, Svensson, Göran, Wagner, Beverly, Varela, Juan Carlos Sosa, Ferro, Carlos & Padin, Carmen (2016). Influence of stakeholders and sources when implementing business sustainability practices. International Journal of procurement management. ISSN 1753-8432. 9(2) s 146-165. doi:
10.1504/IJPM.2016.075261

Eriksson, David & Svensson, Göran (2016). The Process of Responsibility, Decoupling Point, and Disengagement of Moral and Social Responsibility in Supply Chains: Empirical Findings and Prescriptive Thoughts. Journal of Business Ethics. ISSN 0167-4544. 134(2) s 281-298. doi:
10.1007/s10551-014-2429-8

Ferro, Carlos, Padin, Carmen, Svensson, Göran & Payan, Janice (2016). Trust and commitment as mediators between economic and non-economic satisfaction in manufacturer-supplier relationships. The journal of business & industrial marketing. ISSN 0885-8624. 31(1) s 13-23. doi:
10.1108/JBIM-07-2013-0154

Svensson, Göran, Høgevold, Nils, Ferro, Carlos, Varela, Juan Carlos Sosa, Padin, Carmen & Wagner, Beverly (2016). A Triple Bottom Line Dominant Logic for Business Sustainability: Framework and Empirical Findings. Journal of Business-to-Business Marketing. ISSN 1051-712X. 23(2) s 153-188. doi:
10.1080/1051712X.2016.1169119

Høgevold, Nils, Svensson, Göran, Padin, Carmen & Dos Santos, Maria (2016). A comparison of sustainable business models between goods and service industries: Similarities and differences. International Journal of Business Excellence. ISSN 1756-0047. 10(1) s 20-36. doi:
10.1504/IJBEX.2016.077616

Svensson, Göran, Høgevold, Nils, Petzer, Danie, Padin, Carmen, Ferro, Carlos, Klopper, H.B., Varela, Juan Carlos Sosa & Wagner, Beverly (2016). Framing stakeholder considerations and business sustainability efforts: a construct, its dimensions and items. The journal of business & industrial marketing. ISSN 0885-8624. 31(2) s 287-300. doi:
10.1108/JBIM-05-2014-0094

Høgevold, Nils & Svensson, Göran (2016). Framing the development and directions of business sustainability efforts. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 16(4) s 709-725. doi:
10.1108/CG-11-2015-0148

Otero-Neira, Carmen, Padin, Carmen, Varela, Juan Carlos Sosa, Santos Corrada, Maria, Magana, Irma & Svensson, Göran (2016). Negative emotions in Mexican, Puerto Rican and Spanish hospitals: A multinational assessment of service settings. International Journal of Quality and Service Sciences. ISSN 1756-669X. 8(1) s 17-37. doi:
10.1108/IJQSS-06-2015-0049

Payan, Janice M., Hair, Joe, Svensson, Göran, Andersson, Svante & Awuah, Gabriel (2016). The Precursor Role of Cooperation, Coordination, and Relationship Assets in a Relationship Model. Journal of Business-to-Business Marketing. ISSN 1051-712X. 23(1) s 63-79. doi:
10.1080/1051712X.2016.1148455

Svensson, Göran, Eriksson, David & Padin, Carmen (2016). Triple bottom line extended - A bipolar approach of implementation, assessment and reporting of sustainable business models and sustainable business practices. International Journal of Business Excellence. ISSN 1756-0047. 10(2) s 139-151. doi:
10.1504/IJBEX.2016.078016

Padin, Carmen, Ferro, Carlos, Wagner, Beverly, Varela, Juan Carlos Sosa, Høgevold, Nils & Svensson, Göran (2016). Validating a triple bottom line construct and reasons for implementing sustainable business practices in companies and their business networks. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 16(5) s 849-865. doi:
10.1108/CG-12-2015-0163

Høgevold, Nils & Svensson, Göran (2016). Driving forces and interfaces between elements of triple bottom line - Findings and propositions of TBL management. International Journal of Logistics Systems and Management. ISSN 1742-7967. 25(3) s 391-407. doi:
10.1504/IJLSM.2016.079832

Høgevold, Nils, Svensson, Göran, Wagner, Beverly, Klopper, H. B., Varela, Juan Carlos Sosa, Petzer, Daniel J., Ferro, Carlos & Padin, Carmen (2016). The Influence of Stakeholdes and Sources When Implementing Business Sustainability Practices. International Journal of procurement management. ISSN 1753-8432. 9(2) s 146-165. doi:
10.1504/ijpm.2016.075261

Roberts-Lombard, Mornay, Mpinganjira, Mercy, Wood, Greg & Svensson, Göran (2016). A construct of code effectiveness: empirical findings and measurement properties. African Journal of Business Ethics. ISSN 0976-3600. 10(1) s 19-35. doi:
10.15249/10-1-95

Svensson, Göran & Padin, Carmen (2016). Interactive gaps and cause-effect-outcomes in processes and interfaces of teleological service encounters. International Journal of Culture, Tourism and Hospitality Research. ISSN 1750-6182. 10(3) s 261-271. doi:
10.1108/IJCTHR-02-2016-0014

Mpinganjira, Mercy, Roberts-Lombard, Mornay, Wood, Greg & Svensson, Göran (2016). Embedding the ethos of codes of ethics into corporate South Africa: current status. European Business Review. ISSN 0955-534X. 28(3) s 333-351. doi:
10.1108/EBR-04-2015-0039

Mpinganjira, Mercy, Svensson, Göran & Mysen, Tore (2015). META-RELQUAL construct validation: a South African study. African Journal of Economic and Management Studies. ISSN 2040-0705. 6(4) s 453-465. doi:
10.1108/AJEMS-01-2013-0011

Mysen, Tore, Svensson, Göran, Rindell, Anne & Billström, Anders (2015). 'Antecedents' and 'postcedents' in relation to satisfaction in Norwegian business relationships. International Journal of procurement management. ISSN 1753-8432. 8(5) s 627 -642. doi:
10.1504/IJPM.2015.070926

Høgevold, Nils, Svensson, Göran, Klopper, H. B., Wagner, Beverly, Valera, Juan Carlos S., Padin, Carmen, Ferro, Carlos & Petzer, Daniel J. (2015). A triple bottom line construct and reasons for implementing sustainable business practices in companies and their business networks. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 15(4) s 427-443. doi:
10.1108/CG-11-2014-0134

Høgevold, Nils, Svensson, Göran & Padin, Carmen (2015). A sustainable business model in services: an assessment and validation. International Journal of Quality and Service Sciences. ISSN 1756-669X. 7(1) s 17-33. doi:
10.1108/IJQSS-09-2013-0037

Dos Santos, Maria A. O., Svensson, Göran, Padin, Carmen & Høgevold, Nils (2015). Corporate risk exposure by implementing sustainable business practices - an African case. International Journal of Logistics Economics and Globalisation. ISSN 1741-5373. 6(3) s 179-251. doi:
10.1504/IJLEG.2015.073893

Padin, Carmen, Svensson, Göran, Otero-Neira, Carmen & Høgevold, Nils (2015). New Aspects of Research to Assess and Manage Critical Incidents in Service Encounters. International Journal of Contemporary Hospitality Management. ISSN 0959-6119. 27(1) s 27 -51. doi:
10.1108/IJCHM-05-2013-0205

Eriksson, D & Svensson, Göran (2015). Elements affecting social responsibility in supply chains. Supply chain management. ISSN 1359-8546. 20(5) s 561-566. doi:
10.1108/SCM-06-2015-0203

Svensson, Göran & Wagner, Beverly (2015). Implementing and managing economic, social and environmental efforts of business sustainability: Propositions for measurement and structural models. Management of Environmental Quality (MEQ). ISSN 1477-7835. 26(2) s 195-213. doi:
10.1108/MEQ-09-2013-0099

Svensson, Göran (2015). Contemporary process to test the theory of a research model through covariance-based structural equation modeling in business research: Is it science, quasi-science or just non-science ...? European Business Review. ISSN 0955-534X. 27(4) s 447-458. doi:
10.1108/EBR-08-2013-0104

Padin, Carmen & Svensson, Göran (2015). Intertwining ecologic, social and economic efforts and achievements of business sustainability in business networks. International Journal of Logistics Economics and Globalisation. ISSN 1741-5373. 6(3) s 195-204. doi:
10.1504/IJLEG.2015.073890

Padin, Carmen & Svensson, Göran (2014). Hospitality processes through the lens of teleological actions: framework and illustration. International Journal of Culture, Tourism and Hospitality Research. ISSN 1750-6182. 8(3) s 361-371. doi:
10.1108/IJCTHR-08-2012-0062

Høgevold, Nils, Svensson, Göran, Wagner, Beverly, Petzer, Daniel J., Klopper, H. B., Valera, Juan Carlos S., Padin, Carmen & Ferro, Carlos (2014). Sustainable business models : Corporate reasons, economic effects, social boundaries, environmental actions and organizational challenges in sustainable business practices. Baltic Journal of Management. ISSN 1746-5265. 9(3) s 357-380. doi:
10.1108/BJM-09-2013-0147

Dos Santos, Maria A. O., Svensson, Göran & Padin, Carmen (2014). Implementation, monitoring and evaluation of sustainable business practices: framework and empirical illustration. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 14(4) s 515-530. doi:
10.1108/CG-02-2013-0022

Wagner, Beverly & Svensson, Göran (2014). A framework to navigate sustainability in business networks: The transformative business sustainability (TBS) model. European Business Review. ISSN 0955-534X. 26(4) s 340-367. doi:
10.1108/EBR-12-2013-0146

Sosa Varela, Juan Carlos, Magaña, I, Padin, Carmen, Otero-Neira, Carmen, Santos Corrada, Maria de los M. & Svensson, Göran (2014). An international and comparative study of perceived justice in Mexican, Puerto Rican and Spanish hospitals. International Journal of Pharmaceutical and Healthcare Marketing. ISSN 1750-6123. 8(3) s 248-264. doi:
10.1108/IJPHM-03-2013-0009

Svensson, Göran, Mysen, Tore, Rindell, Anne & Billström, Anders (2014). Satisfaction as a mediator between quality metrics in manufacturer-supplier relationships. International Journal of Business Excellence. ISSN 1756-0047. 7(1) s 16-27. doi:
10.1504/IJBEX.2014.057856

Dos Santos, Maria A. O., Svensson, Göran & Padin, Carmen (2014). A ‘Fivefold Bottom Line’ Approach of Implementing and Reporting Corporate Efforts in Sustainable Business Practices. Management of Environmental Quality (MEQ). ISSN 1477-7835. 25(4) s 421-430. doi:
10.1108/MEQ-04-2013-0026

Mpinganjira, Mercy, Bogaards, Marlene, Svensson, Göran & Mysen, Tore (2014). Precursors and outcomes of satisfaction in business relationships : a replication study. Bestuursdinamika. ISSN 1019-567X. 23(2) s 2-13. doi:
10.4102/sajems.v20i1.1497

Svensson, Göran, Magaña, I & Padin Fabeiro, C. (2014). Sustainable Tourism Management: Participation and Collaboration for Innovation. Tèkhne Review of Applied Management Studies. ISSN 1645-9911. 11(2) s 100-104. doi:
10.1016/j.tekhne.2013.11.002

Sværi, Sander, Svensson, Göran, Petzer, Daniel J. & De Meyer, Christine F. (2013). Perceived Justice in South African Airline and Hospital Industries: Measurement Model. International Journal of Quality and Service Sciences. ISSN 1756-669X. 5(2) doi:
10.1108/ijqss-04-2013-0021

Bas, Turker, Aydinlik, Arzu Ulgen, Mysen, Tore, Svensson, Göran & Erenel, Fahri (2013). Validation of a conscientious corporate brand framework - a Turkish study. International Journal of Business and Globalisation. ISSN 1753-3627. 10(2) s 173-184. doi:
10.1504/IJBG.2013.052253

Bogaards, Marlene, Mpinganjira, Mercy, Svensson, Göran, Mysen, Tore & Padin, Carmen (2013). Satisfaction in relation to the metrics of quality constructs in South African manufacturer-supplier relationships. ESIC Market. ISSN 0212-1867. 44(1) s 55-71. doi:
10.7200/esicm.144.0441.2i

Svensson, Göran, Mysen, Tore, Rindell, Anne & Billström, Anders (2013). Validation of a META-RELQUAL construct through a Nordic comparative study. Marketing Intelligence & Planning. ISSN 0263-4503. 31(1) s 72-87. doi:
10.1108/02634501311292939

Rindell, Anne, Mysen, Tore, Svensson, Göran & Billström, Anders (2013). A Validation of Inputs and Outputs of Satisfaction in Business-to-business Relationships through a Nordic Comparison. International Journal of procurement management. ISSN 1753-8432. 6(4) s 424-443. doi:
10.1504/IJPM.2013.054752

Dos Santos, Maria A. O., Svensson, Göran & Padin, Carmen (2013). Indicators of Sustainable Business Practices: Woolworths in South Africa. Supply chain management. ISSN 1359-8546. 18(1) s 104-108. doi:
10.1108/13598541311293212

Hutchinson, David B., Singh, Jang, Svensson, Göran & Mysen, Tore (2013). Towards a model of conscientious corporate brands: a Canadian study. The journal of business & industrial marketing. ISSN 0885-8624. 28(8) s 687-695. doi:
10.1108/JBIM-05-2012-0085

Padin, Carmen & Svensson, Göran (2013). A Multi-Layer Matrix Model of Sustainable Tourism: Process, measurement Areas, Gap and Reconnection Analysis. European Business Review. ISSN 0955-534X. 25(2) s 206-216. doi:
10.1108/09555341311302684

Meyer, Christine, Sværi, Sander & Svensson, Göran (2013). Investigating perceived justice in South African health care. Journal of Contemporary Management. ISSN 1815-7440. 10 s 156-175.
Pehrsson, Anders & Svensson, Göran (2013). Corporate Strategy and the environment: fit through teleological approaches. International Journal of Business Excellence. ISSN 1756-0047. 6(5) s 572-583. doi:
10.1504/IJBEX.2013.056109

Nienaber, Hester & Svensson, Göran (2013). An analysis of the contribution of leadership to organizational performance using complexity science. Journal of Management Development. ISSN 0262-1711. s 836-851. doi:
10.1108/JMD-08-2011-0101

Petzer, Daniel J., De Meyer, Christine F., Sværi, Sander & Svensson, Göran (2012). Service receivers’ negative emotions in airline and hospital service settings. Journal of Services Marketing. ISSN 0887-6045. 26(7) s 484-496. doi:
10.1108/08876041211266413

Svensson, Göran & Padin, Carmen (2012). Teleological approaches from complexity sciences in services: Framework, illustration and proposition. International Journal of Quality and Service Sciences. ISSN 1756-669X. 4(3) s 224-237. doi:
10.1108/17566691211269558

Sosa Varela, Juan Carlos, Svensson, Göran & Mysen, Tore (2012). Constituents of buyers' satisfaction in Puerto Rican business relationships. International Journal of Electronic Customer Relationship Management. ISSN 1750-0664. 6(2) s 193-215. doi:
10.1504/IJECRM.2012.048722

Svensson, Göran & Wagner, Beverly (2012). Business sustainability and E-footprints on Earth’s life and ecosystems: generic models. European Business Review. ISSN 0955-534X. 24(6) s 543-552. doi:
10.1108/09555341211270555

Bogaards, Marlene, Mpinganjira, Mercy, Svensson, Göran & Mysen, Tore (2012). A framework of conscientious corporate brand : a South African validation. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 12(5) s 675-685. doi:
10.1108/14720701211275596

Babin, Barry J. & Svensson, Göran (2012). Structural equation modeling in social science research: Issues of validity and reliability in the research process. European Business Review. ISSN 0955-534X. 24(4) s 320-330. doi:
10.1108/09555341211242132

Hutchinson, David, Singh, Jang, Svensson, Göran & Mysen, Tore (2012). Inter–relationships among focal dimensions in relationship quality: a quantitative and exploratory approach. International Journal of procurement management. ISSN 1753-8432. 5(2) s 229-252. doi:
10.1504/IJPM.2012.045651

Lee, Tzong–Ru, Mysen, Tore & Svensson, Göran (2012). A conscientious corporate brand model : a Taiwanese assessment. International Journal of Business and Globalisation. ISSN 1753-3627. 8(2) s 256-267. doi:
10.1504/IJBG.2012.045399

Hutchinson, David, Singh, Jang, Svensson, Göran & Mysen, Tore (2012). Properties of quality constructs in Canadian business relationships. International Journal of Business Excellence. ISSN 1756-0047. 5(4) s 429-443. doi:
10.1504/IJBEX.2012.047908

Svensson, Göran (2012). Research process, report structure and journal outlets in scholarly studies : Parallel vs sequential and proactive vs reactive. European Business Review. ISSN 0955-534X. 24(1) s 47-57. doi:
10.1108/09555341211191544

Turker, Bas, Aydinlik, Arzu Ulgen, Svensson, Göran, Mysen, Tore & Keskin, Nurzahit (2012). RELQUAL in Turkish business relationships - theory testing and measurement model. International Journal of Business Excellence. ISSN 1756-0047. 5(6) s 620-638. doi:
10.1504/IJBEX.2012.049538

Payan, Janice M., Høgevold, Nils & Svensson, Göran (2012). A Review and Study of the Effect of Risk Aversion and Attributes of Study Abroad on the Future Likeliness to Study Abroad: A Study of US and Norwegian Undergraduate Marketing Students. Journal for Advancement of Marketing Education. ISSN 2326-3296. 20(3)
Payan, Janice M., Svensson, Göran & Høgevold, Nils (2012). The Effect of Attributes of Study Abroad and Risk Aversion and on the Future Likelihood to Study Abroad: A Study of US and Norwegian Undergraduate Marketing Students. Journal for Advancement of Marketing Education. ISSN 2326-3296. 20(3) s 49-60.
Høgevold, Nils & Svensson, Göran (2012). A business sustainability model: a European case study. The journal of business & industrial marketing. ISSN 0885-8624. 27(1-2) s 142-151. doi:
10.1108/08858621211197001

Callaghan, Michael, Wood, Greg, Payan, Janice M., Singh, Jang & Svensson, Göran (2012). Code of ethics quality: an international comparison of corporate staff support and regulation in Australia, Canada and the United States. Business Ethics. A European Review. ISSN 0962-8770. 21(1) s 15-30. doi:
10.1111/j.1467-8608.2011.01637.x

Svensson, Göran & Wagner, Beverly (2012). Implementation of a sustainable business cycle: the case of a Swedish dairy producer. Supply chain management. ISSN 1359-8546. 17(1) s 93-97. doi:
10.1108/13598541211212230

Mysen, Tore, Svensson, Göran & Høgevold, Nils (2012). Relationship Quality-Relationship Value and Power Balance in Business Relationships: Descriptives and Propositions. Journal of Business-to-Business Marketing. ISSN 1051-712X. 19(3) s 248-285. doi:
10.1080/1051712X.2012.638469

Rindell, Anne, Svensson, Göran, Mysen, Tore, Billström, Anders & Wilén, Kristoffer (2011). Developing the Conceptual Foundation of 'Conscentious Corporate Brands'. Journal of Brand Management. ISSN 1350-231X. 18(9) s 709-719. doi:
10.1057/bm.2011.38

Slåtten, Terje, Svensson, Göran & Sværi, Sander (2011). Service quality and turnover intentions as perceived by employees: Antecedents and consequences. Personnel Review. ISSN 0048-3486. 40(1-2) s 205-221. doi:
10.1108/00483481111106084

Singh, Jang, Svensson, Göran, Wood, Greg & Callaghan, Michael (2011). A longitudinal and cross-cultural study of the contents of codes of ethics of Australian, Canadian and Swedish corporations. Business Ethics. A European Review. ISSN 0962-8770. 20(1) s 103-119. doi:
10.1111/j.1467-8608.2010.01612.x

Sværi, Sander, Slåtten, Terje, Svensson, Göran & Edvardsson, Bo (2011). A SOS construct of negative emotions in customers’ service experience (CSE) and service recovery by firms (SRF). Journal of Services Marketing. ISSN 0887-6045. 25(4-5) s 323-335. doi:
10.1108/08876041111149685

Slåtten, Terje, Svensson, Göran & Sværi, Sander (2011). Empowering leadership and the influence of a humorous work climate on service employees’ creativity and innovative behaviour in frontline service jobs. International Journal of Quality and Service Sciences. ISSN 1756-669X. 3(3) s 267-284. doi:
10.1108/17566691111182834

Svensson, Göran & Mysen, Tore (2011). A construct of META-RELQUAL: measurement model and theory testing. Baltic Journal of Management. ISSN 1746-5265. 6(2) s 227-244. doi:
10.1108/17465261111131820

Svensson, Göran, Wood, Greg, Singh, Jang, Payan, Janice M. & Callaghan, Michael (2011). The embeddedness of codes of ethics in organizations in Australia, Canada and the United States. Business Ethics. A European Review. ISSN 0962-8770. 20(4) s 405-417. doi:
10.1111/j.1467-8608.2011.01623.x

Svensson, Göran & Wood, Greg (2011). A conceptual framework of corporate and business ethics across organizations: Structures, processes and performance. Learning Organization. ISSN 0969-6474. 18(1) s 21-35. doi:
10.1108/09696471111095975

Mysen, Tore, Svensson, Göran & Lee, Tzong-Ru (Juin-Shen) (2011). Trust and Commitment-Based Satisfaction and the Impact on Specific Investments, Formalization and Opportunism. International Journal of Business Excellence. ISSN 1756-0047. 4(6) s 696-714. doi:
10.1504/IJBEX.2011.042906

Mysen, Tore, Svensson, Göran & Payan, Janice M. (2011). Causes and Outcomes of Satisfaction in Business Relationships. Marketing Intelligence & Planning. ISSN 0263-4503. 29(2) s 123-140. doi:
10.1108/02634501111117584

Rindell, Anne, Svensson, Göran, Mysen, Tore, Billström, Anders & Wilén, Kristoffer (2011). Towards a conceptual foundation of 'Conscientious Corporate Brands'. Journal of Brand Management. ISSN 1350-231X. 18(9) s 709-719. doi:
10.1057/bm.2011.38

Svensson, Göran (2011). Teleological strands of thought in supply chain activities: example and analogy – a quest for transformative chain management. International Journal of Logistics Economics and Globalisation. ISSN 1741-5373. 3(1) s 42-55. doi:
10.1504/ijleg.2011.041424

Svensson, Göran (2011). A process directed towards sustainable business operations and a model for improving the GWP-footprint (CO2e) on Earth. Management of Environmental Quality (MEQ). ISSN 1477-7835. 22(4) s 451-462. doi:
10.1108/14777831111136063

Svensson, Göran & Wood, Greg (2011). A model of cause-related marketing for “profit-driven” and “non-profit” organizations. European Business Review. ISSN 0955-534X. 23(2) s 203-214. doi:
10.1108/09555341111111219

Mysen, Tore, Svensson, Göran & Payan, Janice M. (2011). The key role of opportunism in business relationships. Marketing Intelligence & Planning. ISSN 0263-4503. 29(4) s 436-449. doi:
10.1108/02634501111138581

Svensson, Göran & Wagner, Beverly (2011). Transformative business sustainability: Multi-layer model and network of e-footprint sources. European Business Review. ISSN 0955-534X. 23(4) s 334-352. doi:
10.1108/09555341111145735

Sosa-Varela, Juan Carlos, Svensson, Göran & Mysen, Tore (2011). A Construct of META-RELQUAL in Puerto Rican Business Relationships. ESIC Market. ISSN 0212-1867. 140 s 27-55.
FULLTEKST

Svensson, Göran & Wood, Greg (2011). Teleological business ethics: formative, rationalist and transformative – illustrations and analogies. ESIC Market. ISSN 0212-1867. 138 s 35-61.
FULLTEKST

Sosa, Juan Carlos, Svensson, Göran & Mysen, Tore (2011). La calidad de la relación en la cadena de suministros. INCAE Business Review. ISSN 1010-111X. 2(2) s 52-59.
Hutchinson, David, Singh, Jang, Svensson, Göran & Mysen, Tore (2011). Antecedents and postcedents of satisfaction in business relationships in Canada. International Journal of Logistics Economics and Globalisation. ISSN 1741-5373. 3(4) s 189-209. doi:
10.1504/IJLEG.2011.044960

Sværi, Sander, Svensson, Göran, Slåtten, Terje & Edvardsson, Bo (2010). A DIP-construct of perceived justice in negative service encounters and complaint handling in the Norwegian tourism industry. Managing Service Quality. ISSN 0960-4529. 20(1) s 26-45. doi:
10.1108/09604521011011612

Døving, Runar & Svensson, Göran (2010). Leksjoner i markedsvitenskap. Abstrakt forlag. ISBN 9788279352969.
Fauzi, Hasan, Svensson, Göran & Rahman, Azhar Abdul (2010). "Triple Bottom Line" as "Sustainable Corporate Performance": A Proposition for the Future. Sustainability. ISSN 2071-1050. 2(5) s 1345-1360. doi:
10.3390/su2051345

Lee, Tzong-Ru (Juin-Shen), Svensson, Göran & Mysen, Tore (2010). 'Antecedents' and 'postcedents' in relation to satisfaction in Taiwanese business relationships. International Journal of procurement management. ISSN 1753-8432. 3(2) s 199-213.
Lee, Tzong-Ru (Juin-Shen), Svensson, Göran & Mysen, Tore (2010). RELQUAL in Taiwanese business relationships. International Journal of Business Excellence. ISSN 1756-0047. 3(4) s 433-451.
Lee, Tzong-Ru (Juin-Shen), Aydinlik, Arzu Ulgen, Donmez, Dilek, Svensson, Göran, Wood, Greg & Callaghan, Michael (2010). Indicators of perceived corporate commitment to ethics in top Taiwanese and Turkish companies: An exploratory study. International Journal of Business Governance and Ethics. ISSN 1477-9048. 5(3) s 178-195.
Mysen, Tore & Svensson, Göran (2010). RELQUAL's impact on satisfaction in Norwegian business relationships. The journal of business & industrial marketing. ISSN 0885-8624. 25(2) s 119-131. doi:
10.1108/08858621011017741

Payan, Janice M., Svensson, Göran, Awuah, Gabriel, Andersson, Svante & Hair, Joe (2010). A "cross-cultural RELQUAL-scale" in supplier-distributor relationships of Sweden and the USA. International Marketing Review. ISSN 0265-1335. 27(5) s 541-561. doi:
10.1108/02651331011076581

Svensson, Göran (2010). Teleological approaches in supply chain management: illustrations. Supply chain management. ISSN 1359-8546. 15(1) s 16-20. doi:
10.1108/13598541011018094

Svensson, Göran, Mysen, Tore & Payan, Janice M. (2010). Balancing the sequential logic of quality constructs in manufacturing-supplier relationships - Causes and outcomes. Journal of Business Research. ISSN 0148-2963. 63(11) s 1209-1214. doi:
10.1016/j.jbusres.2009.10.019

Svensson, Göran, Wood, Greg & Callaghan, Michael (2010). A comparison of business ethics commitment in private and public sector organizations in Sweden. Business Ethics. A European Review. ISSN 0962-8770. 19(2) s 213-232. doi:
10.1111/j.1467-8608.2010.01585.x

Svensson, Göran, Wood, Greg & Callaghan, Michael (2010). A corporate model of sustainable business practices: An ethical perspective. Journal of World Business. ISSN 1090-9516. 45(4) s 336-345. doi:
10.1016/j.jwb.2009.08.005

Svensson, Göran, Wood, Greg & Callaghan, Michael (2010). Measurement and structural properties of organizational codes of ethics in private and public Sweden. International Journal of Public Sector Management. ISSN 0951-3558. 23(6) s 549-566. doi:
10.1108/09513551011069022

Wagner, Beverly & Svensson, Göran (2010). Sustainable supply chain practices: research propositions for the future. International Journal of Logistics Economics and Globalisation. ISSN 1741-5373. 2(2) s 176-186.
Døving, Runar & Svensson, Göran (2010). Markedsvitenskap. I Døving, Runar & Svensson, Göran (red.) Leksjoner i markedsvitenskap. Abstrakt forlag. ISBN 9788279352969. s 11-23.
Døving, Runar & Svensson, Göran (2010). Oppsummering og refleksjoner. I Døving, Runar & Svensson, Göran (red.) Leksjoner i markedsvitenskap. Abstrakt forlag. ISBN 9788279352969. s 349-355.
Svensson, Göran (2010). Prosess og struktur. I Døving, Runar & Svensson, Göran (red.) Leksjoner i markedsvitenskap. Abstrakt forlag. ISBN 9788279352969. s 27-46.
Wagner, Beverly & Svensson, Göran (2010). Conceptual Development of a Sustainable Business Approach. Cuadernos Aragoneses de Economía. ISSN 0211-0865. 20(1/2) s 19-34.
Slåtten, Terje, Mehmetoglu, Mehmet, Svensson, Göran & Sværi, Sander (2009). Atmospheric experiences that emotionally touch customers : a case study from a winter park. Managing Service Quality. ISSN 0960-4529. 19(6) s 721-746. doi:
10.1108/09604520911005099

Svensson, Göran, Tronvoll, Bård, Helgesson, Thomas & Slåtten, Terje (2009). The 'geographical affiliations' in top' research journals of general marketing. Australasian Marketing Journal. ISSN 1441-3582. (17) s 154-159.
Svensson, Göran, Wood, Greg, Singh, Jang & Callaghan, Michael (2009). Implementation, communication and benefits of corporate codes of ethics: an international and longitudinal approach for Australia, Canada and Sweden. Business Ethics. A European Review. ISSN 0962-8770. 18(4) s 389-407. doi:
10.1111/j.1467-8608.2009.01571.x

Svensson, Göran, Wood, Greg & Callaghan, Michael (2009). A Construct of the "Ethos of Codes of Ethics" (ECE): the Case of Private and Public Sweden. International Journal of Public Sector Management. ISSN 0951-3558. 22(6) s 499-515.
Sværi, Sander, Svensson, Göran & Einarsen, Kari (2009). "Scientific identity" of scholarly journals in hospitality and tourism research: Review and evaluation. International Journal of Hospitality Management. ISSN 0278-4319. 28(4) s 631-634.
Achard, Paola Olimpia, Nucciarelli, Alberto, Svensson, Göran & Rosato, Roberto (2009). Risk identification in the infrastructure construction industry: a supply chain case study. International Journal of Logistics Economics and Globalisation. ISSN 1741-5373. 1(03.apr) s 343-356.
Svensson, Göran & Lagrosen, Stefan (2009). Future directions of marketing knowledge: proposing an enriching framework including self-actualisation marketing. International Journal of Electronic Customer Relationship Management. ISSN 1750-0664. 3(4) s 327-343.
Svensson, Göran, Wood, Greg, Singh, Jang & Callaghann, Michael (2009). A cross-cultural construct of the ethos of the corporate codes of ethics: Australia, Canada and Sweden. Business Ethics. A European Review. ISSN 0962-8770. 18(3) s 253-267.
Svensson, Göran (2009). Myopia- and blinkers-syndromes in academic journals in the marketing discipline - is it academic imperialism? International Journal of Electronic Customer Relationship Management. ISSN 1750-0664. 3(1) s 1-17.
Callaghan, Michael, Lee, Tzong-Ru (Juin-Shen), Donmez, Dilek, Aydinlik, Arzu Ulgen, Svensson, Göran & Wood, Greg (2009). Implementation, communication and the benefits of corporate codes of ethics in Taiwan and Turkey: A comparison across contexts. European Business Review. ISSN 0955-534X. 21(3) s 278-298.
Sværi, Sander, Svensson, Göran & Einarsen, Kari (2009). "Empirical characteristics" of scholarly journals in hospitality and tourism research: An assessment. International Journal of Hospitality Management. ISSN 0278-4319. 28(3) s 479-483.
Svensson, Göran (2009). Subject trends in The History of Marketing Thought: from simplicity towards complexity. Journal of Historical Research in Marketing. ISSN 1755-750X. 1(2) s 361-370.
Svensson, Göran (2009). A counter-intuitive view of the deductive research process. European Business Review. ISSN 0955-534X. 21(2) s 191-196.
Svensson, Göran & Payan, Janice M. (2009). Organizations that are international from inception: Terminology and research constellations - "Academic Protectionism" or "Academic Myopia"? Journal of Small Business and Enterprise Development. ISSN 1462-6004. 16(3) s 406-417.
Svensson, Göran, Andersson, Svante, Mysen, Tore & Awuah, Gabriel Baffour (2009). A comparison of perceived quality in business relationships in Norway and Sweden Similarities and differences. Baltic Journal of Management. ISSN 1746-5265. 4(1) s 7-33. doi:
10.1108/17465260910930421

Svensson, Göran, Wood, Greg, Singh, Jang, Carasco, Emily & Callaghan, Michael (2009). Ethical Structures and Processes of Corporations Operating in Australia, Canada, and Sweden: A Longitudinal and Cross-Cultural Study. Journal of Business Ethics. ISSN 0167-4544. 86(4) s 485-506. doi:
10.1007/s10551-008-9860-7

Svensson, Göran (2009). The transparency of SCM ethics: conceptual framework and empirical illustrations. Supply chain management. ISSN 1359-8546. 14(4) s 259-269. doi:
10.1108/13598540910970090

Svensson, Göran & Wood, Greg (2009). Implementation, communication and benefits of public sector codes of ethics: A longitudinal study of Sweden. International Journal of Public Sector Management. ISSN 0951-3558. 22(4) s 364-379.
Wood, Greg, Svensson, Göran & Callaghan, Michael (2009). Cross-sector organizational engagement with ethics: a comparison between private sector companies and public sector entities of Sweden. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 9(3) s 283-297.
Svensson, Göran (2009). "To Be or Not to Be" - "Top" or "Tenure Track Journals?". ESIC Market. ISSN 0212-1867. 133 s 227-242.
Svensson, Göran & Wood, Greg (2009). Inculcating the ethos of public-sector codes of ethics in Sweden: a longitudinal approach. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 9(2) s 175-188.
Lee, Tzong-Ru (Juin-Shen), Svensson, Göran, Wood, Greg & Callaghan, Michael (2009). An examination of the codes of ethics artefacts in top Taiwanese companies. International Journal of Electronic Customer Relationship Management. ISSN 1750-0664. 3(1) s 86-101.
Svensson, Göran & Andersson, Svante (2009). Think Globally and Act Locally. I Andersson, Svante & Svensson, Göran (red.) Glocal Marketing: Think Globally act Locally. Studentlitteratur AB. ISBN 9789144055558. s 13-26.
Svensson, Göran & Andersson, Svante (2009). Global versus Glocal Strategy and Marketing. I Andersson, Svante & Svensson, Göran (red.) Glocal Marketing: Think Globally act Locally. Studentlitteratur AB. ISBN 9789144055558. s 27-44.
Andersson, Svante & Svensson, Göran (2009). Early Internationalizing Firms. I Andersson, Svante & Svensson, Göran (red.) Glocal Marketing: Think Globally act Locally. Studentlitteratur AB. ISBN 9789144055558. s 45-64.
Svensson, Göran & Andersson, Svante (2009). The International Entrepreneur. I Andersson, Svante & Svensson, Göran (red.) Glocal Marketing: Think Globally act Locally. Studentlitteratur AB. ISBN 9789144055558. s 257-276.
Svensson, Göran & Andersson, Svante (2009). A Glocal Marketing Model. I Andersson, Svante & Svensson, Göran (red.) Glocal Marketing: Think Globally act Locally. Studentlitteratur AB. ISBN 9789144055558. s 391-398.
Svensson, Göran & Wood, Greg (2009). Framing Business Ethics. I Svensson, Göran & Wood, Greg (red.) Business Ethics: Through Time and Across Contexts. Studentlitteratur AB. ISBN 9789144055404. s 13-29.
Svensson, Göran & Wood, Greg (2009). A Function of Time and Contexts. I Svensson, Göran & Wood, Greg (red.) Business Ethics: Through Time and Across Contexts. Studentlitteratur AB. ISBN 9789144055404. s 31-52.
Svensson, Göran & Wood, Greg (2009). A Comparison of Business Ethics Commitment in the Private and the Public Sectors of Sweden. I Svensson, Göran & Wood, Greg (red.) Business Ethics: Through Time and Across Contexts. Studentlitteratur AB. ISBN 9789144055404. s 261-284.
Svensson, Göran & Wood, Greg (2009). Proactive versus Reactive Business Ethics Performance. I Svensson, Göran & Wood, Greg (red.) Business Ethics: Through Time and Across Contexts. Studentlitteratur AB. ISBN 9789144055404. s 327-346.
Svensson, Göran, Wood, Greg & Helgesson, Thomas (2009). Ethics Triangles of Business: Models and Illustrations. I Svensson, Göran & Wood, Greg (red.) Business Ethics: Through Time and Across Contexts. Studentlitteratur AB. ISBN 9789144055404. s 347-366.
Svensson, Göran & Wood, Greg (2009). Corporate Ethics and Trust in Intra-Corporate Relationships. I Svensson, Göran & Wood, Greg (red.) Business Ethics: Through Time and Across Contexts. Studentlitteratur AB. ISBN 9789144055404. s 367-388.
Svensson, Göran & Wood, Greg (2009). A Framework of Business Ethics -- a Synopsis. I Svensson, Göran & Wood, Greg (red.) Business Ethics: Through Time and Across Contexts. Studentlitteratur AB. ISBN 9789144055404. s 403-414.
Andersson, Svante & Svensson, Göran (2009). Glocal Marketing: Think Globally act Locally. Studentlitteratur AB. ISBN 9789144055558.
Svensson, Göran & Wood, Greg (2009). Business Ethics: Through Time and Across Contexts. Studentlitteratur AB. ISBN 9789144055404.
Svensson, Göran (2008). The Industrial/Societal Bullwhip Effects and Supply Chain Performance. Journal of Global Academy of Marketing Science. ISSN 1229-7119. 19(3) s 436-450.
Svensson, Göran (2008). Sustainable Management: An Accounting Issue. Issues in Social & Environmental Accounting. ISSN 1978-0591. 2(1) s 145-154.
Callaghan, Michael, Wood, Greg & Svensson, Göran (2008). The Commitment to Business Ethics of Corporate Australia: 1995-2005: A Longitudinal Study. International Journal of Entrepreneurship and Small Business (IJESB). ISSN 1476-1297. 6(1) s 173-184.
Svensson, Göran, Slåtten, Terje & Tronvoll, Bård (2008). "Scientific identity" and "ethnocentricity" in top journals of logistics management. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 38(8) s 588-600.
Svensson, Göran, Tronvoll, Bård & Slåtten, Terje (2008). "Empirical characteristics" and "geocentricity" in "top" journals of logistics management. International Journal of Logistics Management. ISSN 0957-4093. 19(3) s 436-450.
Svensson, Göran, Slåtten, Terje & Tronvoll, Bård (2008). Scientific identity in top journals of services marketing: review and evaluation. International Journal of Service Industry Management. ISSN 0956-4233. 19(1) s 134-147. doi:
10.1108/09564230810855743

Svensson, Göran, Helgesson, Thomas, Slåtten, Terje & Tronvoll, Bård (2008). Scientific Identity of 'Top' Research Journals in the Broader Discipline of Marketing: Findings and Queries. European Business Review. ISSN 0955-534X. 20(5) s 384-400.
Svensson, Göran, Slåtten, Terje & Tronvoll, Bård (2008). An assessment of the empirical characteristics of top journals in services marketing. Managing Service Quality. ISSN 0960-4529. 18(3) s 289-304.
Svensson, Göran, Slåtten, Terje, Tronvoll, Bård & Helgesson, Thomas (2008). Empirical characteristics of "top" journals in mainstream marketing. Marketing Intelligence & Planning. ISSN 0263-4503. 26(2) s 131-144.
Svensson, Göran (2008). Scholarly journal ranking(s) in marketing: single- or multi-item measures? Marketing Intelligence & Planning. ISSN 0263-4503. 26(4) s 340-352.
Aydinlik, Arzu Ulgen, Donmez, Dilek, Wood, Greg, Svensson, Göran & Callaghan, Michael (2008). Communicating the ethos of codes of ethics within the organization: A comparison of the largest private sector organizations in Sweden and Turkey. Journal of Management Development. ISSN 0262-1711. 27(7) s 778-790.
Svensson, Göran & Wood, Greg (2008). A model of business ethics. Journal of Business Ethics. ISSN 0167-4544. 77(3) s 303-322. doi:
10.1007/s10551-007-9351-2

Svensson, Göran & Wood, Greg (2008). Top versus leading journals in marketing: some challenging thoughts. European Journal of Marketing. ISSN 0309-0566. 42(03.apr) s 287-298.
Svensson, Göran, Wood, Greg & Mathisen, Bror Roger (2008). Reflexive and critical views of leadership performance in corporate accomplishment: Framework and illustration. Journal of Management Development. ISSN 0262-1711. 27(8) s 879-899.
Svensson, Göran (2008). Anti-climate change management (ACCM): "Business-as-usual" or "Out-of-the-box"? Management Decision. ISSN 0025-1747. 46(1) s 92-105. doi:
10.1108/00251740810846761

Svensson, Göran & Bååth, Hans (2008). Supply chain management ethics: conceptual framework and illustration. Supply chain management. ISSN 1359-8546. 13(6) s 398-405. doi:
10.1108/13598540810905651

Svensson, Göran, Callaghan, Michael & Wood, Greg (2008). A longitudinal study of the commitment to business ethics of corporate Australia. International Journal of Entrepreneurship and Small Business (IJESB). ISSN 1476-1297. 6(1) s 173-184.
Svensson, Göran (2008). Mutual and interactive vulnerability in supply-chain dyads. International Journal of Logistics Economics and Globalisation. ISSN 1741-5373. 1(2) s 123-140.
Svensson, Göran & Wood, Greg (2008). International standards of business conduct: framework and illustration. European Business Review. ISSN 0955-534X. 20(3) s 260-274.
Svensson, Göran (2008). Supply Chain Management versus Sustainable Chain Managemen. ESIC Market. ISSN 0212-1867. 129 s 219-237.
Svensson, Göran & Wood, Greg (2007). Cause Related Marketing: Commercialism or Altruism: Finding the Balance? International Journal of Electronic Customer Relationship Management. ISSN 1750-0664. 1(3) s 231-241.
Svensson, Göran & Wood, Greg (2007). A Cross-Continental Examination and Comparison of Descriptive Criteria in Marketing Journals - AMJ, EJM and JM. Revista de Negocios. ISSN 1980-4431. 12(3) s 74-87.
Svensson, Göran, Wood, Greg & Helgesson, Thomas (2007). Triangles of Business Ethics: Models and Empirical Illustrations. Revista de Negocios. ISSN 1980-4431. 11(3) s 5-20.
Svensson, Göran & Wood, Greg (2007). Are university students really customers? When illusion may lead to delusion for all! International Journal of Educational Management. ISSN 0951-354X. 21(1) s 17-28.
Svensson, Göran & Wood, Greg (2007). Research Criteria in Marketing Journals: AMJ, EJM and JM. Australasian Marketing Journal. ISSN 1441-3582. 15(3) s 83-93.
Svensson, Göran & Payan, Janice M. (2007). Cooperation , Coordination, and Specific Assets in Interorganizational Relationships. Journal of Marketing Management. ISSN 0267-257X. 23(07.aug) s 797-812.
Svensson, Göran, Slåtten, Terje & Tronvoll, Bård (2007). "Ethnocentricity" in Top Jounals of Services Management: Authors, Editorial Reveiw Boards, Editorial Boards and Editors. Managing Service Quality. ISSN 0960-4529. 25(5) s 563-578.
Svensson, Göran (2007). Aspects of Sustainable SCM (SSCM): Conceptual Framework and Empirical Example. Supply chain management. ISSN 1359-8546. 12(4) s 262-266.
Svensson, Göran & Wood, Greg (2007). Ethnocentricity in Academic Marketing Journals: Authors, Reviewers, Editorial Boards and Editors. Marketing Intelligence & Planning. ISSN 0263-4503. 25(3) s 252-270.
Svensson, Göran & Wood, Greg (2007). Ethical Performance Evaluation (EPE): Framework and Case Illustrations. European Business Review. ISSN 0955-534X. 19(5) s 420-430.
Svensson, Göran & Wood, Greg (2007). Research Designs and Scientific Identity in Marketing Journals: Review and Evaluation. European Journal of Marketing. ISSN 0309-0566. 41(05.jun) s 419-438.
Svensson, Göran & Wood, Greg (2007). Sustainable leadership ethics: a continuous and iterative process. Leadership & Organization Development Journal. ISSN 0143-7739. 28(3) s 251-268.
Svensson, Göran (2007). Legal requirements for transparency in appointments and promotions in Swedish higher education institutions. International Journal of Public Sector Management. ISSN 0951-3558. 20(2) s 118-133.
Svensson, Göran & Wood, Greg (2007). Strategic approaches of corporate codes of ethics in Australia: a framework for classification and empirical illustration. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 7(1) s 93-101.
Svensson, Göran (2007). A formula of consensus in theoretical descriptions of the reality spectrum: The unification of conceptual "halves". European Business Review. ISSN 0955-534X. 19(3) s 248-256.
Svensson, Göran, Wood, Greg & Callaghan, Michael (2006). Masochistic marketing: Volvo Australia's not "so safe" strategy. Journal of Consumer Marketing. ISSN 0736-3761. 23(7) s 438-444.
Svensson, Göran (2006). The paradoxnoia of top journal(s) in marketing. European Journal of Marketing. ISSN 0309-0566. 40(11.des) s 1153-1168.
Svensson, Göran (2006). A quest for a common terminology: the concept of born glocals. Management Decision. ISSN 0025-1747. 44(9) s 1311-1317.
Svensson, Göran & Wood, Greg (2006). Sustainable components of leadership effectiveness in organizational performance. Journal of Management Development. ISSN 0262-1711. 25(6) s 522-534.
Svensson, Göran (2006). New aspects of research into service encounters and service quality. International Journal of Service Industry Management. ISSN 0956-4233. 18(03.apr) s 245-257.
Svensson, Göran (2006). Sustainable quality management: a strategic perspective. TQM Magazine. ISSN 0954-478X. 18(1) s 22-29.
Svensson, Göran (2006). Sequential service quality in service encounter chains: case studies. Journal of Services Marketing. ISSN 0887-6045. 20(1) s 51-58.
Svensson, Göran & Wood, Greg (2006). The Pareto Plus Syndrome in top marketing journals: research and journal criteria. European Business Review. ISSN 0955-534X. 18(6) s 457-467.
Svensson, Göran (2006). The interactive interface of service quality: A conceptual framework. European Business Review. ISSN 0955-534X. 18(3) s 243-257.
Svensson, Göran (2006). Multiple informants and asymmetric interactions of mutual trust in dyadic business relationships. European Business Review. ISSN 0955-534X. 18(2) s 132-152.
Svensson, Göran & Lagrosen, Stefan (2006). A seminal framework of marketing schools: revisited and updated. Journal of Management History. ISSN 1355-252X. 12(4) s 369-384.
Svensson, Göran & Wood, Greg (2006). Cause Related Marketing: Reflections on the First Twenty Years. I Gosh, Shantanu & Posa, Venkata Nimeesha (red.) Cause Related Marketing: An Introduction. Icfai University Press. ISBN 81314-0445-5.
Svensson, Göran & Lagrosen, Stefan (2006). The History of Marketing. I Lagrosen, Stefan & Svensson, Göran (red.) Marketing: Broadening the Horizons. Studentlitteratur AB. ISBN 91-44-03983-2. s 17-34.
Wood, Greg & Svensson, Göran (2006). Marketing Ethics. I Lagrosen, Stefan & Svensson, Göran (red.) Marketing: Broadening the Horizons. Studentlitteratur AB. ISBN 91-44-03983-2. s 252-272.
Lagrosen, Stefan & Svensson, Göran (2006). Marketing: Broadening the Horizons. Studentlitteratur AB. ISBN 91-44-03983-2.
Svensson, Göran & Wood, Greg (2005). Cause Related Marketing: Reflections on the First Twenty Years. Magnus Journal of Management. ISSN 0973-094X. 1(4) s 54-64.
Svensson, Göran (2005). The Multiple Facets of the Bullwhip Effect: Refined and Redefined. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 35(10) s 762-777.
Svensson, Göran (2005). Ethnocentricity in Top Marketing Journals. Marketing Intelligence & Planning. ISSN 0263-4503. 23(5) s 422-434.
Svensson, Göran & Wood, Greg (2005). The Serendipity of Leadership Effectiveness in Management and Business Practices. Management Decision. ISSN 0025-1747. 43(7/8) s 1001-1009.
Svensson, Göran (2005). Leadership Performance in TQM: A Contigency Approach. TQM Magazine. ISSN 0954-478X. 17(6) s 527-536.
Svensson, Göran (2005). Mutual and Interactive trust in Business Dyads: Condition and Process. European Business Review. ISSN 0955-534X. 17(5) s 411-427.
Svensson, Göran & Wood, Greg (2005). Business Ethics in TQM: The Qualities and Spectrum Zones of a Case Illustration. TQM Magazine. ISSN 0954-478X. 17(1) s 19-34.
Singh, J, Carasco, E., Svensson, Göran, Wood, Greg & Callaghan, Michael (2005). A Comparative Study of the Contents of Corporate Codes of Ethics in Australia, Canada and Sweden. Journal of World Business. ISSN 1090-9516. 40 s 91-109.
Svensson, Göran (2005). The Spherical Marketing Concept - A Revitalization of The Marketing Concept. European Journal of Marketing. ISSN 0309-0566. 39(1/2) s 5-15.
Svensson, Göran & Wood, Greg (2005). Corporate Ethics in TQM: Management versus Employee Expectations and Perceptions. TQM Magazine. ISSN 0954-478X. 17(2) s 137-149.
Wood, Greg, Svensson, Göran, Singh, J, Carasco, E. & Callaghan, Michael (2004). Implementing the Ethos of Corporate Codes of Ethics: Australia, Canada and Sweden. Business Ethics. A European Review. ISSN 0962-8770. 13(4) s 389-403.
Svensson, Göran (2004). A Customized Construct of Sequential Service Quality in Service Encounter Chains: Time, Context and Performance Threshold. Managing Service Quality. ISSN 0960-4529. 14(6) s 468-475.
Svensson, Göran, Wood, Greg & Callaghan, Michael (2004). Commitment of Public Sector Sweden to Codes of Ethics. International Journal of Public Sector Management. ISSN 0951-3558. 17(4) s 302-331.
Svensson, Göran (2004). Key Areas, Causes and Contingency Planning of Corporate Vulnerability in Supply Chains: A Qualitative Approach. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 34(9) s 728-748.
Svensson, Göran, Wood, Greg & Callaghan, Michael (2004). A Comparison between Corporate and Public Sector Business Ethics in Sweden: Similarities and Differences. Business Ethics. A European Review. ISSN 0962-8770. 13(2/3) s 166-185.
Svensson, Göran (2004). Interactive Service Quality in Service Encounters: Empirical Illustration and Models. Managing Service Quality. ISSN 0960-4529. 14(4) s 278-287.
Svensson, Göran & Wood, Greg (2004). Codes of Ethics Best Practice in the Swedish Public Sector: a PUBSEC-Scale. International Journal of Public Sector Management. ISSN 0951-3558. 17(2) s 178-195.
Svensson, Göran (2004). Interactive Vulnerability in Buyer-Seller Relationships: A Dyadic Approach. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 34(8) s 662-682.
Svensson, Göran & Wood, Greg (2004). Public Sector Ethics in Sweden: a 4P-Model of Internal and External Determinants in Codes of Ethics. Corporate governance. An International Review. ISSN 0964-8410. 4(3) s 54-64.
Svensson, Göran & Wood, Greg (2004). Corporate Ethics and Trust in Intra-Corporate Relationships. Employee Relations. ISSN 0142-5455. 26(3) s 320-336.
Svensson, Göran (2004). Triadic Dependencies in Business Networks. European Business Review. ISSN 0955-534X. 16(5) s 473-493.
Svensson, Göran (2004). Vulnerability in Business Relationships: The Gap Between Dependence and Trust. The journal of business & industrial marketing. ISSN 0885-8624. 19(7) s 469-483.
Svensson, Göran & Wood, Greg (2004). Proactive versus Reactive Business Ethics Performance: A Conceptual Framework of Profile Analysis and Case Illustrations. Corporate governance. An International Review. ISSN 0964-8410. 4(2) s 18-33.
Svensson, Göran (2004). Supplier Segmentation in the Automotive Industry: A Dyadic Approach of a Managerial Model. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 34(1) s 12-38.
Svensson, Göran (2004). Triadic Trust in Business Networks: A Conceptual Model and Empirical Illustration. European Business Review. ISSN 0955-534X. 16(2) s 165-190.
Svensson, Göran (2003). The Principle of Balance between Companies’ Inventories and Disturbance in Logistics Flows: Empirical Illustration and Conceptualisation. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 33(3) s 765-784.
Svensson, Göran (2003). Consumer Driven and Bi-directional Value Chain Diffusion Models. European Business Review. ISSN 0955-534X. 15(6) s 390-400.
Svensson, Göran (2003). Holistic and Cross-Disciplinary Deficiencies in the Theory Generation of Supply Chain Management. Supply chain management. ISSN 1359-8546. 8(4) s 303-316.
Svensson, Göran (2003). A Generic Conceptual Framework of Interactive Service Quality. Managing Service Quality. ISSN 0960-4529. 13(4) s 267-275.
Svensson, Göran & Wood, Greg (2003). The Dynamics of Business Ethics: a Function of Time and Culture – Cases and Models. Management Decision. ISSN 0025-1747. 41(4) s 350-361.
Svensson, Göran (2003). The Bullwhip Effect in Intra-Organisational Echelons. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 33(2) s 103-131.
Svensson, Göran (2003). Sub-Contractor and Customer Sourcing and the Occurrence of Disturbances in Firms’ Inbound and Outbound Logistics Flows. Supply chain management. ISSN 1359-8546. 8(1) s 41-56.
Svensson, Göran (2002). The Theoretical Foundation of Supply Chain Management: A Functionalist Theory of Marketing. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 32(9) s 734-754.
Svensson, Göran (2002). A Conceptual Framework of Vulnerability in Firm’s Inbound and Outbound Logistics Flows. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 32(2) s 110-134.
Svensson, Göran (2002). Beyond Global Marketing and the Globalization of Marketing Activities. Management Decision. ISSN 0025-1747. 40(6) s 574-583.
Svensson, Göran (2002). A Typology of Vulnerability Scenarios towards Suppliers and Customers in Supply Chains based upon Perceived Time and Relationship Dependence. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 7(5) s 168-187.
Svensson, Göran (2002). Vulnerability Scenarios in Marketing Channels: A Research Note. Supply chain management. ISSN 1359-8546. 7(5) s 322-333.
Svensson, Göran (2002). A Triadic Network Approach to Service Quality. Journal of Services Marketing. ISSN 0887-6045. 16(2) s 158-177.
Svensson, Göran (2002). A Firm's Driving Force to Implement and Incorporate a Business Philosophy into its Current Business Activities: The Case of ECR. European Business Review. ISSN 0955-534X. 14(1) s 20-29.
Svensson, Göran (2002). Dyadic Vulnerability in Companies’ Inbound and Outbound Logistics Flows. International Journal of Logistics Research and Applications. ISSN 1367-5567. 5(1) s 1-31.
Svensson, Göran (2002). Efficient Consumer Response – its Origin and Evolution in the History of Marketing. Journal of Management History. ISSN 1751-1348. 40(5) s 508-519.
Svensson, Göran (2002). Supply Chain Management: the Reintegration of Marketing Issues in Logistics Theory and Practice. European Business Review. ISSN 0955-534X. 14(6) s 426-436.
Svensson, Göran (2001). The Measurement and Evaluation of Mutual Dependence in a Dyadic Business Relationship. The journal of business & industrial marketing. ISSN 0885-8624. 17(1) s 56-74.
Svensson, Göran (2001). Perceived Trust towards Suppliers and Customers in Supply Chains of the Swedish Automotive Industry. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 31(9) s 635-650.
Svensson, Göran (2001). Extending Trust and Mutual Trust in Business Relationships towards a Synchronised Trust Chain in Marketing Channels. Management Decision. ISSN 0025-1747. 39(6) s 431-440.
Svensson, Göran (2001). The Impact of Outsourcing on Quantitative and Qualitative Disturbances in Firms´ Inbound Logistics Flows. International Journal of Logistics Management. ISSN 0957-4093. 12(1) s 21-35.
Svensson, Göran (2001). The Direction of Change in Multi-Item Measures of Service Quality. Managing Service Quality. ISSN 0960-4529. 11(4) s 262-271.
Svensson, Göran (2001). The Quality of Bi-Directional Service Quality in Dyadic Service Encounters. Journal of Services Marketing. ISSN 0887-6045. 15(1) s 357-378.
Svensson, Göran (2001). Re-evaluating the Marketing Concept. European Business Review. ISSN 0955-534X. 13(2) s 95-100.
Svensson, Göran (2001). Glocalization of Business Activities: A Glocal Strategy Approach. Management Decision. ISSN 0025-1747. 39(1) s 6-18.
Svensson, Göran (2001). Firms´ Preventive Activities and the Occurrence of Disturbances in the Inbound and Outbound Logistics Flows. International Journal of Logistics Research and Applications. ISSN 1367-5567. 4(2) s 207-236.
Svensson, Göran (2001). Just-In-Time - the Reincarnation of Past Theory and Practice. Journal of Management History. ISSN 1751-1348. 39(10) s 866-879.
Svensson, Göran (2000). A Conceptual Framework for the Analysis of Vulnerability in Supply Chains. International Journal of Physical Distribution & Logistics Management. ISSN 0960-0035. 30(9) s 731-750.
Formidling
Slåtten, Terje, Lien, Gudbrand & Svensson, Göran (2017). The value of cultivating a norm for market orientation in professional service.
Sværi, Sander, Svensson, Göran, Petzer, Daniel J. & De Meyer, Christine F. (2013). A Measurement Model for Perceived Justice. The Case of South African Airline and Hospital Industries.
Svensson, Göran, Sosa, Juan Carlos, Brambilla, F & Giraldo, M (2013). Perceived Justice and Emotions in Brazilian, Colombian and Puertorrican Companies: A multinational assessment for service settings.
Svensson, Göran, Padin, Carmen & Magaña, I (2013). Gestión turística sustentable: la participación y colaboración para la innovación.
Svensson, Göran, Payan, Janice M. & Høgevold, Nils (2013). Risk Aversion and Attributes of Study Abroad Programs Among Marketing Majors in The US and Norway: Validation of cross-cultural scales.
Svensson, Göran, Callaghan, Michael, Wood, Greg, Singh, Jang & Andersson, S (2013). Codes of Ethics Artifacts in Australia, Canada and Sweden: A longitudinal study.
Svensson, Göran, Wagner, B, Petzer, Daniel J., Padin, Carmen, Klopper, H. B., Sosa, Juan Carlos & Høgevold, Nils (2013). Business Sustainability Index - A research network and international research project.
Svensson, Göran, Wagner, B & Padin, Carmen (2013). Ecologic, Social and Economic Efforts and Achievements of Business Sustainability Inter-Connected in Business Networks.
Svensson, Göran, Padin, Carmen & Sosa, Juan Carlos (2013). Anticipation and Context in Academic Studies - Approach to the individual, the process and the environment.
Svensson, Göran, Padin, Carmen & Lee, Tzong-Ru (Juin-Shen) (2013). Sostenibilidad y Desarrollo Regional: Modelo multinivel de turismo sostenible.
Svensson, Göran, Høgevold, Nils, Sosa, Juan Carlos, Padin, Carmen, Wagner, B, Petzer, Daniel J. & Klopper, H. B. (2013). international Research on Business Sustainability in Business Networks: Current status and future studies.
Klopper, H. B., Petzer, Daniel J., Svensson, Göran, Wagner, B, Padin, Carmen, Sosa, Juan Carlos & Høgevold, Nils (2013). Business Sustainability Index - A research network and international research project.
Svensson, Göran & Høgevold, Nils (2013). A Business Sustainability Model Applied in Services.
Svensson, Göran, Sosa, Juan Carlos, Padin, Carmen, Ferro, Carlos, Høgevold, Nils, Wagner, B, Petzer, Daniel J. & Klopper, H. B. (2013). A Research Network and International Research Project on Business Sustainability.
Svensson, Göran, Mysen, Tore, Padin, Carmen, Ferro, Carlos, Mpinganjira, Mercy, Bogaards, Marlene, Hutchinson, D, Singh, Jang, Rindell, Anne, Billström, Anders & Lee, Tzong-Ru (Juin-Shen) (2013). Satisfaction as a Mediator Between Quality Constructs in Manufacturer-Supplier Relationships - Cross-cultural findings.
Svensson, Göran, Mysen, Tore, Padin, Carmen & Ferro, Carlos (2013). The Role of Economic and Non-Economic Satisfaction in Business Relationships.
Svensson, Göran, Padin, Carmen, Sosa, Juan Carlos, Wagner, B, Petzer, Daniel J., Klopper, H. B. & Høgevold, Nils (2013). International Research on Business Sustainability in Business Networks: Current status and future studies.
Svensson, Göran, Sosa, Juan Carlos & Miranda, E (2013). Assessment of Buyer-Supplier Relationships in Puerto Rico's SMEs.
Svensson, Göran, Sosa, Juan Carlos, Bambrilla, F & Giraldo, M. E. (2013). Perceived Justice & Emotions in a Negative Service Encounter: A Latin American Perspective.
Sosa, Juan Carlos, Svensson, Göran, Gonzalez, J, Luna, D, Machado, A & Santiago, R (2013). Determinantes de Satisfacción en Relaciones de Negocios: El caso de las PyMES en Puerto Rico.
Svensson, Göran & Fabeiro, Carmen Padin (2012). Teleological Approaches from Complexity Sciences in Services.
Santos Corrada, Maria de los M., Sosa Varela, Juan Carlos & Svensson, Göran (2012). Customers Service Experience in Hospitals: A DIP and SOS Construct of Negative Encounters.
Sværi, Sander, De Meyer, Christine F., Svensson, Göran & Petzer, Daniel J. (2012). Perceived Justice and Negative Service Encounters in the South African Health Care Industry.
Svensson, Göran, Høgevold, Nils & Payan, Janice M. (2012). A Review and Cross-National Factor Analyses of Motivators and Deterrents to Study Abroad.
Sosa, Juan Carlos & Svensson, Göran (2012). Determinants of Buyer-Supplier Relationships in Puerto Rico's Small and Medium Enterprises.
Padin, Carmen, Sosa, Juan Carlos & Svensson, Göran (2012). Las Investigaciones Académicas: Proceso, Estructura y Publicacion.
Padin, Carmen, Magaña, I & Svensson, Göran (2012). Planificación Integral Sustenable: La visión participativa del proceso turístico.
Padin, Carmen & Svensson, Göran (2012). Sustainable Tourism: Components and interfaces involved in planning.
Svensson, Göran, Wagner, B & Padin, Carmen (2012). A Concept of Business Sustainability.
Payan, Janice M., Svensson, Göran & Høgevold, Nils (2012). The Effect of Risk Aversion and Attributes of Study Abroad on the Future Likeliness to Study Abroad: A study of US and Norwegian Undergraduate Marketing Students.
Payan, Janice M., Svensson, Göran & Høgevold, Nils (2012). Motivators and Deterrents to Study Abroad: A Study of USA, Norway and Swedish Undergraduate Marketing Majors.
De Meyer, Christine F., Petzer, Daniel J., Svensson, Göran & Sværi, Sander (2012). Exploring Negative Emotions Patients Experience Following a Service Failure in the South African Healthcare Sector.
Svensson, Göran, Santos, M., Magaña, I & Sosa, Juan Carlos (2012). Antecedents and Effects of Perceived Justice and Negative Emotions in the Health Care Industry: A Cross-country comparison.
Svensson, Göran, Dos Santos, Maria A. O. & Padin, Carmen (2012). A Social Emphasis to Triple Bottom Line Reporting of Corporate Sustainability Efforts.
Svensson, Göran, Wagner, B & Padin, Carmen (2012). A Framework of Business Sustainability - An Illustration.
Svensson, Göran & Padin, Carmen (2012). Complexity Sciences in Service Research - Challenges and opportunities.
Padin, Carmen & Svensson, Göran (2012). Un Modelo de Planificación Turística Sustenable: Componentes y relaciones.
Svensson, Göran, Wagner, B & Padin, Carmen (2012). Framing Business Sustainability in the Market and Society.
Svensson, Göran, Dos Santos, Maria A. O. & Padin, Carmen (2012). A Socially Adapted Bottom Line Approach to Sustainability.
Svensson, Göran & Padin, Carmen (2012). Complexity in Services.
Sosa, Juan Carlos, Svensson, Göran, Natalizio, N, Lora, L, Bousoño, C & Rivera, R (2012). Antecedents and Effects of Perceived Justice and Negative Emotions in the Telecommunications Industry in Puerto Rico.
Sosa, Juan Carlos, Svensson, Göran, Miranda, E, Almodóvar, S & O'Ferral, G (2012). Meta-Relqual Construct for Small and Medium Enterprises in Puerto Rico.
Sosa, Juan Carlos, Svensson, Göran, Ansa, Ramon, Torres, V, Quinones, J, Rodriguez, J & Pena, E (2012). Antedecedents and Effects of Perceived Justice and Negative Emotions in the Hotel Industry in Puerto Rico.
Mysen, Tore, Svensson, Göran & Tronvoll, Bård (2012). The influence of shared business ethics on B2B relationship commitment: A nordic comparative study.
Sværi, Sander, Svensson, Göran, De Meyer, Christine F. & Petzer, Daniel J. (2011). Emotional Responses to Negative Service Encounters with Airlines and Hospitals in South Africa.
Svensson, Göran (2011). La Sustentabilidad de Negocios: Un Modelo Basado en la Línea de Triple Fondo.
Wagner, B & Svensson, Göran (2011). Transformative Business Sustainability - The Bartlett-Case.
Svensson, Göran & Wagner, B (2011). A Model of Transformative Business Sustainability: Sources and Stakeholders.
Svensson, Göran & Wagner, B (2011). A Process and Model of Business Sustainability.
Svensson, Göran, De Meyer, Christine F., Petzer, Daniel J. & Sværi, Sander (2011). Perceived Justice in South African Service Encounters: A Comparison Between Airline and Hospital Industries.
Svensson, Göran, Petzer, Daniel J., De Meyer, Christine F. & Sværi, Sander (2011). Negative Emotions in South African Service Encounters: A Comparison between Airline and Hospital Industries.
Sosa, Juan Carlos, Svensson, Göran & Mysen, Tore (2011). Quality Constructs Influence on Satisfaction in Puerto Rican Business Relationships.
Svensson, Göran & Wagner, B (2011). Marketing of Business Sustainability: A Case Illustration Beyond Corporate Boundaries.
Sosa, Juan Carlos, Svensson, Göran & Mysen, Tore (2011). RELQUAL in Puerto Rican in Business Relationships.
Høgevold, Nils & Svensson, Göran (2011). Implementation of a Sustainable Business Model - A Case Study.
Svensson, Göran & Wagner, B (2011). A Process Towards a Sustainable Business Model: An Illustration.
Mysen, Tore, Svensson, Göran, Rindell, Anne & Billström, Anders (2011). The Influence of Commitment-Trust Supported Satisfaction on Coordination, Cooperation and Continuity Expectance.
Sværi, Sander & Svensson, Göran (2010). Customer Reactions to Unjust Service Encounters: Antecedents and Effects of Negative Emotions in the Tourism and Hospitality Industry.
Svensson, Göran, Whyatt, G, Payan, Janice M., Wood, Greg & Callaghan, Michael (2010). Communicating the Ethos of Corporate Codes of Ethics in the UK and the USA.
Svensson, Göran (2010). Komplexitetsteori i strategiforskning?
Svensson, Göran (2010). Forskningsprocess och artikelstruktur i internationell publicering?
Wagner, B & Svensson, Göran (2010). Sustainable Business Cycles: Some Findings from Sweden and the UK.
Svensson, Göran (2010). Transparent Understanding and Foresight of the Scholarly Research Process.
Svensson, Göran & Wagner, B (2010). A Sustainable Business Model in Services.
Wagner, B & Svensson, Göran (2010). An Illustration of a Sustainable Business Cycle.
Høgevold, Nils, Mysen, Tore & Svensson, Göran (2010). Relationship Quality: Illustrations of Best and Worst.
Svensson, Göran (2010). Transformative Chain Management in SCM.
Svensson, Göran, Billström, Anders, Rindell, Anne & Mysen, Tore (2010). Satisfaction as a Mediator of Nordic Business Relationships.
Billström, Anders, Svensson, Göran, Mysen, Tore & Rindell, Anne (2010). Context, Structure and Norms in Nordic Business Relationships.
Svensson, Göran & Wood, M. (2010). Teleology from Complexity Sciences in Business Ethics: Formative, Rationalist or Transformative?
Wagner, B & Svensson, Göran (2010). Shopping Our Way to Sustainability: Consumer power and the impact on sustainable business practice.
Mysen, Tore, Høgevold, Nils & Svensson, Göran (2010). Investigating Relationship Quality in Supply Chain Relationships: A Dyadic Exploratory Approach.
Svensson, Göran & Wagner, B (2010). A Case Study of a Sustainable Business Cycle.
Slåtten, Terje, Sværi, Sander & Svensson, Göran (2010). A Conceptual Framework of Perceived Justice in Negative Service Encounters and Complaint Handling : A Process Perspective.
Svensson, Göran & Sværi, Sander (2009). Logistics Journals - An Examination of Longitudinal Characteristics.
Sværi, Sander & Svensson, Göran (2009). Tourism Journals - An Examination of Longitudinal Characteristics.
Svensson, Göran & Wood, Greg (2009). Structures, Processes and Performance of Corproate and Business Ethics in Supply Chains.
Svensson, Göran & Wood, Greg (2009). Complexity Sciences and Business Ethics: a Different perspective.
Svensson, Göran, Wood, Greg, Singh, J, Payan, Janice M. & Callaghan, Michael (2009). Corporate Codes of Ethics in Australia, Canada and USA: Measurement and Structural Properties of a Cross-Cultural Model.
Singh, J, Svensson, Göran, Wood, Greg & Callaghan, Michael (2009). A Longitudinal and Cross-Cultural Study of Codes of Ethics of Australian, Canadian and Swedish Corporations.
Mysen, Tore & Svensson, Göran (2009). Assessment of Relationship Quality in Supply Chains in Norway.
Payan, Janice M., Svensson, Göran, Awuah, Gabriel & Andersson, S (2009). Relationship Quality in Interorganizational Contexts.
Wagner, B & Svensson, Göran (2009). Sustainable Supply Chains: Overview and Research Agenda.
Babin, Barry J. & Svensson, Göran (2009). Structural Equation Modeling: Concerns of Validity and Reliability.
Mysen, Tore & Svensson, Göran (2009). Antecedents and Consequences of Supplier Opportunism.
Mysen, Tore, Høgevold, Nils & Svensson, Göran (2009). Best and Worst Relationship Quality in Power Asymmetric Supply Chain Relationships: A Dyadic, Exploratory Approach.
Billström, Anders & Svensson, Göran (2009). Satisfaction – Antecedents and Postcedents in Swedish Business Relationships.
Billström, Anders & Svensson, Göran (2009). Ethical Concerns and Relationship Quality in Business Relationships: The Case of Sweden.
Svensson, Göran (2009). Transparency of SCM-Ethics.
Svensson, Göran, Wood, M. & Callaghan, Michael (2009). An Ethical Perspective on Sustainable Business Practices.
Payan, Janice M., Svensson, Göran, Wood, Greg, Singh, J & Callaghan, Michael (2009). Comparing Codes of Ethics and Associated Practices among the Top Companies in Australia, Canada and the USA.
Svensson, Göran, Slåtten, Terje & Sværi, Sander (2009). Customers, Service Experience and Firms, Service Recovery : A Study of Negative Emotions in the Norwegian Tourism Industry.
Helgesson, Thomas, Tronvoll, Bård, Svensson, Göran & Slåtten, Terje (2009). Services Marketing Journals : An Examination of Longitudinal Characteristics.
Helgesson, Thomas, Slåtten, Terje, Svensson, Göran & Tronvoll, Bård (2009). Mainstream Marketing Journals : An Examination of Longitudinal Characteristics.
Sander, Svari, Slåtten, Terje, Svensson, Göran & Tronvoll, Bård (2009). Logistics Journals : An Examination of Longitudinal Characteristics.
Slåtten, Terje, Svensson, Göran, Edvardsson, Bo & Sværi, Sander (2009). Negative Emotions in Customers' Service Experience Firms' Service Recovery in the Norwegian Tourism Industry : Measurement Models.
Sværi, Sander, Slåtten, Terje, Svensson, Göran & Edvardsson, Bo (2008). Negative Emotions in Customers' Service Experience and Firms' Service Recovery in the Norwegian Tourism Industry.
Sværi, Sander, Einarsen, K. & Svensson, Göran (2008). Scientific Identity in Journals of Tourism and Hospitality: An Investigation.
Sværi, Sander, Einarsen, K. & Svensson, Göran (2008). Empirical Characteristics in Journals of Tourism and Hospitality: An Examination.
Svensson, Göran, Wood, Greg, Lee, Tzong–Ru, Ulgen, Arzu, Donmez, Dilek & Callaghan, Michael (2008). Top Taiwanese and Turkish Companies and Their Engagement with Corporate Ethics.
Sværi, Sander & Svensson, Göran (2008). Scientific Identity in Top Tourism Journals.
Sværi, Sander & Svensson, Göran (2008). Empirical Characteristics in Top Tourism Journals.
Lagrosen, Stefan & Svensson, Göran (2008). Deeper Levels of Marketing – the Implications for International Marketing Strategy.
Svensson, Göran (2008). ’T’ or ‘TT’ Journals?
Svensson, Göran (2008). SSCI and Its Impact Factors: Concerns and Biases.
Billström, Anders & Svensson, Göran (2008). A Process Accuracy Zone of Leadership Performance in Ericsson and Nokia: An Illustration.
Billström, Anders & Svensson, Göran (2008). Timely and Contextual Leadership Effectiveness: Contemporary, Historic and Futuristic versus Intrinsic, Extrinsic and Holistic.
Svensson, Göran (2008). Supply Chain Management Ethics.
Svensson, Göran, Wood, Greg, Singh, J & Callaghan, Michael (2008). Codes of Ethics in Australia, Canada and Sweden.
Payan, Janice M., Svensson, Göran, Awuah, Gabriel Baffour & Andersson, S (2008). Interorganizational Cooperation and Coordination: A Comparison of U.S. and Swedish Distributor Relationships.
Ulgen, Arzu, Donmez, Dilek, Svensson, Göran, Wood, Greg & Callaghan, Michael (2008). A Comparison of the Communication of the Ethos of Codes of Ethics within the Largest Private Sector Organizations in Sweden and Turkey.
Svensson, Göran, Wood, Greg, Singh, J, Callaghan, Michael & Carasco, E. (2008). The Ethos of Corporate Codes of Ethics (ECCE): A Cross Cultural Construct of Australia, Canada and Sweden.
Tronvoll, Bård, Slåtten, Terje, Sværi, Sander & Svensson, Göran (2008). Scientific identity in top journals of logistics : a review.
Slåtten, Terje, Svensson, Göran, Tronvoll, Bård & Sværi, Sander (2008). Empirical characteristics in top journals of logistics: an assessment.
Svensson, Göran, Helgesson, Thomas, Slåtten, Terje & Tronvoll, Bård (2008). Empirical characteristics in mainstream marketing journals in Australia, Europe and North America.
Helgesson, Thomas, Slåtten, Terje, Svensson, Göran & Tronvoll, Bård (2008). Scientific identity in mainstream marketing journals in Australia, Europe and North America.
Svensson, Göran, Lee, Tzong–Ru & Billström, Anders (2007). Beyond SCM – Anti-Climate Change Management.
Svensson, Göran & Billström, Anders (2007). A Framework of Ethical Approaches in SCM.
Svensson, Göran & Billström, Anders (2007). Sustainable Supply Chain Management: Framework and Illustration.
Ulgen, Arzu, Donmez, Dilek, Svensson, Göran, Wood, Greg & Callaghan, Michael (2007). Inculcating the Ethos of Codes of Ethics within the Largest Private Sector Organizations in Sweden and Turkey.
Svensson, Göran (2007). Climate Change – A Change Management Issue.
Svensson, Göran, Wood, Greg, Callaghan, Michael, Singh, J & Carasco, E. (2007). A Construct of the Cross-Cultural Ethos of Corporate Codes of Ethics (ECCE): Australia, Canada and Sweden.
Ulgen, Arzu, Donmez, Dilek, Svensson, Göran, Wood, Greg & Callaghan, Michael (2007). Communicating the Intent of Codes of Ethics within the Organization: A Comparison of the Largest Private Sector Organizations in Sweden and Turkey.
Svensson, Göran & Wood, Greg (2007). Top versus Leading Journals in Marketing.
Svensson, Göran & Payan, Janice M. (2007). Organizations that are International from Inception: Conceptual Differences in Terminology.
Svensson, Göran (2007). Broadening the Horizons of Bullwhip Effect: A Proposal.
Svensson, Göran & Lagrosen, Stefan (2007). A Revised Framework of Old, Modern and Recent Marketing Schools.
Svensson, Göran (2007). The Concept of Born Glocals.
Svensson, Göran (2007). Quality Assurance in Swedish Higher Education Institutions: Promotion and Appointment.
Svensson, Göran, Helgesson, Thomas, Tronvoll, Bård & Slåtten, Terje (2007). Research data in top journals of marketing.
Helgesson, Thomas, Tronvoll, Bård, Svensson, Göran & Slåtten, Terje (2007). Research approaches in top journals of marketing.
Slåtten, Terje, Svensson, Göran & Tronvoll, Bård (2007). Research data in journals of services marketing.
Tronvoll, Bård, Svensson, Göran & Slåtten, Terje (2007). Research approaches in journals of services marketing.
Svensson, Göran, Slåtten, Terje & Tronvoll, Bård (2007). Research designs in service marketing journals.
Svensson, Göran, Slåtten, Terje, Tronvoll, Bård & Sværi, Sander (2007). The geographical affiliations in journals of services marketing.
Callaghan, Michael, Wood, Greg & Svensson, Göran (2006). A Longitudinal Study of the Commitment to Business Ethics of Corporate Australia: 1995-2005.
Svensson, Göran & Wood, Greg (2006). Is There a Pareto Effect in Top Marketing Journals? An Exploration.
Svensson, Göran (2006). Legal requirements for transparency in higher education institutions.
Svensson, Göran (2006). Beyond the Bullwhip Effect.
Svensson, Göran & Wood, Greg (2006). Research Data in Marketing Journals.
Svensson, Göran & Mathisen, R (2006). Quality Assurance in Appointments and Promotions in Swedish Higher Education Institutions: Empirical Illustration.
Svensson, Göran & Mathisen, R (2006). Legal Requirements and Quality Assurance in Higher Education Institutions: the Case of Sweden.
Svensson, Göran, Wood, Greg & Callaghan, Michael (2006). Volvo Australia’s New ‘Masochistic’ Marketing Approach.
Svensson, Göran, Wood, Greg & Callaghan, Michael (2006). The Evolution of the Content of Codes of Ethics in Corporate Sweden: 2000-2005.
Svensson, Göran & Wood, Greg (2006). Research Designs in Academic Marketing Journals.
Svensson, Göran & Wood, Greg (2006). Ethnocentricity in Academic Publishing?
Svensson, Göran & Helgesson, Thomas (2006). The Interactive Interface of Service Quality.
Svensson, Göran & Helgesson, Thomas (2006). The Measurement of Service Quality – Is it Myopic?
Svensson, Göran (2006). A Formula of Consensus: Unification of Conceptual ‘Halves’.
Svensson, Göran (2006). Supply Chain Management: A Sustainable Strategic Approach.
Svensson, Göran (2006). Mutual and Interactive Vulnerability in Supply Chain Dyads.
Svensson, Göran (2006). A Conceptual Framework of Mutual and Interactive Vulnerability in Business Relationships.
Svensson, Göran (2006). Leadership Performance in TQM.
Svensson, Göran, Wood, Greg & Callaghan, Michael (2006). Codes of ethics in corporate Sweden. Corporate Governance : The international journal of business in society. ISSN 1472-0701. 6(5) s 547-566.
Svensson, Göran (2005). Methodological Myopia in Top Marketing Journal(s).
Svensson, Göran & Wood, Greg (2005). Masochistic Marketing: Not One of Volvo Australia’s Safest Strategies?
Svensson, Göran & Helgesson, Thomas (2005). Marketing Ethics Triangles: Models and Empirical Illustration.
Svensson, Göran & Helgesson, Thomas (2005). The Marketing Ethics Spectrum: Conceptual Framework and Case Study.
Svensson, Göran & Bååth, H (2005). Business Ethics in Service Management: Empirical Illustrations.
Svensson, Göran & Bååth, H (2005). Business Ethics in the Swedish Vehicle Industry: Relationship, Channel, Competition and Environment.
Svensson, Göran & Callaghan, Michael (2005). A Construct of Sequential Service Quality in Service Encounter Chains.
Svensson, Göran (2005). The Transparency of Appointment and Promotion in Swedish Higher Education Institutions: A Benchmark?
Svensson, Göran & Wood, Greg (2005). Localize Global Codes of Ethics.
Svensson, Göran & Wood, Greg (2005). A Dynamic Approach to International Codes of Ethics.
Svensson, Göran (2005). The Sustainability of Supply Chain Management.
Svensson, Göran (2005). Sequential Service Quality: Case Studies.
Svensson, Göran (2005). The Sustainablility of TQM: A Core Value.
Svensson, Göran (2005). A Formula of Enhancement in Theoretical Descriptions.
Svensson, Göran (2005). Service Quality: An Inherent Measurement Dilemma.
Svensson, Göran & Bååth, H (2004). Supply Chain Management versus Sustainable Chain Management.
Svensson, Göran, Wood, Greg, Callaghan, Michael & Bååth, H (2004). Codes of Ethics in Sweden’s Largest Public Sector Organizations: Communicating the Intent of the Code within the Organization.
Svensson, Göran (2004). Service Encounter and Service Quality: A Research Agenda.
Svensson, Göran (2004). Variability in Supply Chains: Another Metaphor?
Wood, Greg, Svensson, Göran & Callaghan, Michael (2004). The Use of Codes of Ethics in the Corporate Marketplace: The Case of Australia and Sweden.
Svensson, Göran (2004). The Bullwhip Effect versus the Rubber Band Principle.
Svensson, Göran (2004). Perceived Corporate Vulnerability in Supply Chains.
Svensson, Göran & Wood, Greg (2004). Business Ethics and TQM: A Case Illustration.
Svensson, Göran & Wood, Greg (2004). A Public Sector Scale of Codes of Ethics.
Svensson, Göran (2004). Current and Potential Research Approaches of Service Quality in and between Service Encounters.
Svensson, Göran, Wood, Greg & Callaghan, Michael (2004). Codes of Ethics in Sweden’s Largest Marketing Corporations: Communicating the Ethos of the Code within the Organisation.
Svensson, Göran & Wood, Greg (2004). University Students are not Customers: When Marketing Goes Awry!
Svensson, Göran (2004). Interactive Service Quality.
Svensson, Göran (2004). The Bullwhip Effect: Refined and Re-defined.
Svensson, Göran & Wood, Greg (2003). A Public Sector Scale for Codes of Ethics Classification.
Svensson, Göran & Wood, Greg (2003). Staying Ahead or Behind in Business Ethics.
Svensson, Göran (2003). A Conceptualisation of Interactive Service Quality.
Svensson, Göran (2003). Variability in Intra-Organisational Echelons: A Conceptual Approach.
Svensson, Göran (2003). A Typology of Relationship Strategies towards Suppliers.
Svensson, Göran (2003). Mutual versus Interactive Trust: A Conceptual Approach.
Svensson, Göran, Wood, Greg & Callaghan, Michael (2003). The Role of Codes of Ethics in the Marketplace: an Examination of Corporate Sweden.
Svensson, Göran (2003). Interactive Service Quality in Buyer-Seller Relationships.
Wood, Greg, Svensson, Göran & Callaghan, Michael (2003). An International Comparison of the Use of Code of Ethics in the Marketplace: Sweden and Australia.
Svensson, Göran (2003). The Bullwhip Effect: An Intra-Organisational Approach.
Svensson, Göran (2003). Supplier Portfolioment: A Strategic Approach.
Svensson, Göran (2002). Generic Deficiencies in the Theory Generation of SCM.
Svensson, Göran (2002). Aldersonian influences on Supply Chain Management.
Svensson, Göran (2002). Supply Chain Management: A Marketing Theory?
Svensson, Göran (2002). Supply Chain Management: the Bridge between Marketing and Logistics Research?
Svensson, Göran (2002). Multiple and Asymmetric Perceptions of Trust.
Svensson, Göran (2002). Reversing the Supply Chain Management Paradigm.
Svensson, Göran (2002). An Evolutionary and Generic Three-Phase Process of a Network Approach to Service Quality.
Svensson, Göran (2001). The Acceptance versus Rejection of a Business Philosophy.
Svensson, Göran (2001). The Mutuality of Dependencies in Triadic Business Networks.
Svensson, Göran (2001). Glocal Marketing and the Glocalism of Marketing Activities.
Svensson, Göran (2001). Beyond the State-of-the-Art of Service Quality in Dyadic Service Encounters.
Svensson, Göran (2001). Supply Chain Management: From the Point of Consumption to the Point of Origin.
Svensson, Göran (2001). The Impact of Inventories on Qualitative and Quantitative Disturbances in Firms’ Inbound and Outbound Logistic Flows.
Svensson, Göran (2001). Beyond Unidirectional Service Quality in Dyadic Service Encounters.
Svensson, Göran (2001). The Dependence between Disturbances in Firms’ Inbound and Outbound Logistics Flows.
Svensson, Göran (2001). The Incorporation of a Trend Dimension in Multi-Item Measures of Service Quality.
Svensson, Göran (2001). The Attractiveness of a Business Philosophy: The Case of ECR.
Svensson, Göran (2001). The Other Half of Marketing: Re-integrated?
Svensson, Göran (2000). A Global Strategy Approach – A Utopia?
Svensson, Göran (2000). The Importance of Trust Chain in Marketing Channels.
Svensson, Göran (2000). ECR – its Perceived Potentials and Obstacles in the Swedish Retail Industry.
Svensson, Göran (2000). JIT – Its Origin.
Svensson, Göran (2000). Supply Chain Management - Its Major Deficiency.
Svensson, Göran (2000). Vulnerability – A Conceptual Framework.
Svensson, Göran (2000). Reinterpreting the Marketing Concept.
Svensson, Göran (2000). Time-Dependence and Relationship-Dependence Between Firms in Marketing Channels.
Svensson, Göran (2000). A Framework of Vulnerability in Supply Chains.
Svensson, Göran (2000). JIT - Another Re-invention of the Wheel!
Svensson, Göran (1999). ECR - the Reincarnation of the Marketing Mix.
Svensson, Göran (1999). ECR: the Re-invention of the wheel!
Svensson, Göran (1999). An Improved Understanding of How the Marketing Channel in the Retail Industry Should be Optimized!
Svensson, Göran (1999). The Value-Creative Product Development Process, in a Holistic Marketing Channel Context, Should be Seen as Having the Final Consumer Market as its Starting Point, not the Final One!
Svensson, Göran (1999). Managing Vulnerability in the Supply Chain - that is, Moving Vulnerability Upstream?
Svensson, Göran (1999). Efficient Consumer Response - its Origin and Foundations in Areas of Classical Marketing Theory and Marketing Thoughts in the Beginning of the 20th Century.
Svensson, Göran (1998). The Creation of Value in a Holistic Supply Chain Context is an Illusion!

Gøran Svensson

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