Alexander Hem
- Førsteamanuensis
- Institutt for markedsføring
- School of Communication, Leadership and Marketing
980 06 126
- Kristiania University College
- About Kristiania
- Ansatte
- School of Communication, Leadership and Marketing
- Institutt for markedsføring
- Alexander Hem
Background
Alexander Farestvedt Hem is an Associate Professor of Marketing at Kristiania University College. Hem holds a Ph.D and Msc from the Norwegian School of Economics (NHH). His teaching mainly relates to marketing communications and methodology. Hem's research focuses on brand positioning, marketing communications, and consumer psychology.