Pawar, Sanchit, Fagerstrøm, Asle & Sigurdsson, Valdimar (2020). An Explorative Study of How Visceral States Influence the Relationship between Social Proof Heuristics and Donation Behavior When Consumers Are Using Self-Service Kiosks. Sustainability. ISSN 2071-1050. 12(22) p 1-12. doi: 10.3390/su12229477
Fagerstrøm, Asle, Bendheim, Liv Marie, Sigurdsson, Valdimar, Foxall, Gordon R. & Pawar, Sanchit (2019). The marketing firm and co‐creation: The case of co‐creation by LEGO. Managerial and Decision Economics (MDE). ISSN 0143-6570. doi: 10.1002/mde.3077
Fagerstrøm, Asle, Bendheim, Liv Marie, Sigurdsson, Valdimar, Pawar, Sanchit & Foxall, Gordon R. (2019). The marketing firm and co‐creation: An empirical study of marketer and customer's co‐creation process. Managerial and Decision Economics (MDE). ISSN 0143-6570. doi: 10.1002/mde.3076
Fagerstrøm, Asle, Richartz, Philip, Pawar, Sanchit, Larsen, Nils Magne, Sigurdsson, Valdimar & Eriksson, Niklas (2019). The relative importance of healthy food labels when shopping for groceries online. Procedia Computer Science. ISSN 1877-0509. 164 p 538-545. doi: 10.1016/j.procs.2019.12.217
Folwarczny, Michal, Pawar, Sanchit, Sigurdsson, Valdimar & Fagerstrøm, Asle (2019). Using neuro-IS/ consumer neuroscience tools to study healthy food choices: a review. Procedia Computer Science. ISSN 1877-0509. 164 p 532-537. doi: 10.1016/j.procs.2019.12.216
Pawar, Sanchit, Fagerstrøm, Asle, Dimude, Ifeoma Angelica Z., Sigurdsson, Valdimar & Eriksson, Niklas (2019). Examining the relative impact of professional profile images and facial expressions in small business-to-business marketing online. Interacting with computers. ISSN 0953-5438. 31(1) p 83-94. doi: 10.1093/iwc/iwz005
Fagerstrøm, Asle, Pawar, Sanchit, Arar, Maather & Sigurdsson, Valdimar (2018). On the relative impact of male and female sellers’ profile image and its facial expressions upon peer users’ behavior on AirbnbTM. Procedia Computer Science. ISSN 1877-0509. 138 p 454-461. doi: 10.1016/j.procs.2018.10.063
Pawar, Sanchit, Fagerstrøm, Asle & Sigurdsson, Valdimar (2017). THE POTENTIAL OF USING NEURO-IS TO UNDERSTAND CONSUMER’S APPROACH-AVOIDANCE MOTIVATION IN ONLINE GROCERY RETAIL. I Kommers, Piet, Issa, Tomayess, Isaías, Pedro & Hol, Ana (red.) PROCEEDINGS OF THE 8th INTERNATIONAL CONFERENCE on INTERNET TECHNOLOGIES & SOCIETY (ITS 2017). IADIS Press. ISBN 978-989-8533-72-2. p 157-162.
Fagerstrøm, Asle, Pawar, Sanchit, Sigurdsson, Valdimar, Foxall, Gordon R. & Yani-de-Soriano, Mirella (2017). That Personal Profile Image Might Jeopardize Your Rental Opportunity! On the Relative Impact of the Seller’s Facial Expressions upon Buying Behavior on Airbnb™. Computers in Human Behavior. ISSN 0747-5632. 72 p 123-131. doi: 10.1016/j.chb.2017.02.029